Jackie Cooper

Jackie Cooper Email and Phone Number

Director, Programmatic Exchange and Commercial Solutions @ Liftoff Mobile
New York, NY, US
Jackie Cooper's Location
New York City Metropolitan Area, United States, United States
Jackie Cooper's Contact Details

Jackie Cooper personal email

Jackie Cooper phone numbers

About Jackie Cooper

Jackie is an accomplished leader in the advertising and marketing technology industries. Most recently, she was on the executive leadership team at Claravine, heading up the Customer Experience organization which encompassed Account Management, Customer Success, Solutions Architecture, and Technical Support.Before joining Claravine, Jackie led Technical Consulting and Technical Partnerships for the MoPub business unit of Twitter. Her responsibilities included leading the global ad network growth strategy for Advanced Bidding, the mobile app industry's first fully unified advertising auction. She grew the product from a pre-revenue state to $900M ARR. She was part of the team that sold the MoPub business unit for $1.05 billion in 2022.Having worked in the advertising ecosystem for more than a decade, she has a broad understanding of the supply and demand sides of the business from both a technical and business lens. Deeply familiar with advertising integration and architecture, Jackie's expertise spans ad servers, mediation platforms, RTB marketplaces, mobile SDK integration, and server-to-server (S2S) OpenRTB integration. Prior to joining Twitter, Jackie was a senior member of the Client Support team at Indeed.com, specializing in campaign management, SEO, and the HR Tech ecosystem. Jackie began her advertising career on the media buying team at WPP subsidiary Wavemaker (formerly MEC Global).

Jackie Cooper's Current Company Details
Liftoff Mobile

Liftoff Mobile

View
Director, Programmatic Exchange and Commercial Solutions
New York, NY, US
Website:
liftoff.io
Employees:
710
Jackie Cooper Work Experience Details
  • Liftoff Mobile
    Director, Programmatic Exchange And Commercial Solutions
    Liftoff Mobile
    New York, Ny, Us
  • Liftoff Mobile
    Director, Revenue Platforms
    Liftoff Mobile Oct 2023 - Present
    Redwood City, Ca, Us
    Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, DSPs and game developers scale revenue growth with solutions to market and monetize mobile apps.
  • Claravine
    Vp Of Customer Experience
    Claravine Apr 2022 - May 2023
    Lehi, Utah, Us
    Created and executed global Customer Experience (CX) strategy, leading account management, customer success, solutions architecture, and customer support. Responsible for the onboarding, retention and growth of Claravine's customer base. Claravine‘s SaaS solution is used by top marketers, including a quarter of the Fortune 100, to solve their most pressing data challenges.
  • Twitter
    Manager, Professional Services, Mopub
    Twitter Aug 2020 - Mar 2022
    San Francisco, Ca, Us
    - Program Manager for Advanced Bidding, MoPub's first to market mobile app bidding solution, growing the business from pre-revenue to $900M/year ARR.- Manage the Technical Solutions Consulting and Ad Network Partnerships teams.- Work cross-functionally with product, engineering, legal, sales, account management and marketing to achieve revenue objectives, deliver customer satisfaction and produce market thought-leadership.- Define Professional Services Team roadmap and strategic direction. - Create new revenue streams by facilitating contract negotiation, developing proposals, building integrations and sharing expertise on real time bidding (RTB) and SDK integration
  • Twitter
    Associate Manager, Professional Services, Mopub
    Twitter Apr 2019 - Aug 2020
    San Francisco, Ca, Us
  • Twitter
    Technical Solutions Consultant, Mopub
    Twitter Apr 2017 - Apr 2019
    San Francisco, Ca, Us
    - Team lead for East Coast & EMEA- Team product lead for Advanced Bidding (MoPub’s mobile app bidding solution), Exchange Quality (creative quality, IVT, fraud), publisher user interface (UI) and Rewarded Video- Provided mentorship and training to less tenured teammates - Consulted mobile app publisher, DSP and ad network clients on MoPub products and services, including its SDK, APIs and server-to- server (S2S) OpenRTB integrations- Worked cross-functionally with product and engineering to prioritize and ship features that meet publisher needs- Grew mobile app publisher revenue by establishing and sharing best practices, identifying technical inefficiencies and highlighting missed opportunities- Published a rewarded video blog series highlighting best practices
  • Twitter
    Specialist, Technical Solutions Consulting, Mopub
    Twitter Nov 2015 - Apr 2017
    San Francisco, Ca, Us
    - Provided world-class technical services to longtail publisher base by providing ad format, integration, and ad network consultation to a growing subset of non-managed mobile app publishers- Delivered detailed pre-launch and post-launch QA reports, highlighted missed revenue opportunities and best practices- Served as marketplace quality expert, specializing in ads policy, invalid traffic and fraud
  • Indeed.Com
    Senior Client Support Specialist
    Indeed.Com Sep 2015 - Nov 2015
    Austin, Texas, Us
    - Mentored the Client Support team via weekly one-on-ones, creation of team-wide trainings and facilitation of new hire onboarding- Maintained a strategic book of staffing and direct employer clients while supporting the sales and account management teams in client onboarding and upsell- Managed client expectations and maintained business by acting as a strategic point of escalation during client conflicts
  • Indeed.Com
    Client Support Specialist
    Indeed.Com Oct 2013 - Sep 2015
    Austin, Texas, Us
    • Responsible for campaign creation, strategy and maintenance of Indeed’s Pay-Per-Click (PPC) platform for 200+ clients• Served as a technical expert on various topics including aggregation, SEO, Applicant Tracking Systems (ATS), FTP sites and XML feed configuration • Resolved technical issues, provided superior customer service and addressed inquiries within company’s same-day SLA to increase retention and grow client investment with Indeed• On-boarded new hires, conducted department-wide trainings and mentored less tenured members of the team
  • Mec
    Assistant Negotiator
    Mec Jun 2012 - Oct 2013
    London, London, Gb
    • Maintained purchased ad space for Fortune 500 client by working directly with network representatives to ensure accuracy of weekly allocations, track deal delivery, secure ADU units and resolve billing discrepancies• Utilized internal research and industry publications to track and project ratings of purchased ad space and analyze effectiveness of current and past buys• Prepared documents for internal and client review by verifying deal delivery and earnings with network representatives and supporting figures with relevant data and industry research
  • Fairleigh Dickinson University Office Of Financial Aid
    Student Assistant
    Fairleigh Dickinson University Office Of Financial Aid Jan 2009 - May 2012
    Teaneck, Nj, Us
    • Greeted students, answered telephone and walk-in inquiries, scheduled meetings and transcribed detailed and accurate voice-messages for counselors• Created and maintained physical and digital student records
  • Mec
    Media Buying Intern
    Mec Jan 2012 - Apr 2012
    London, London, Gb
    • Assisted the media buying team in daily tasks, including communications with network representatives and tracking deal delivery
  • 95.7 Wben-Fm, Greater Media Philadelphia
    Promotions/ Programming Intern
    95.7 Wben-Fm, Greater Media Philadelphia Jun 2011 - Aug 2011
    Bala Cynwyd, Pennsylvania, Us
    • Maintained web-postings for news, entertainment and gossip blogs, generated listener interest via social media outlets, and created PSAs for on-air and on-line use• Communicated directly with listeners and contest winners to answer questions about contests and events, describe contest terms and conditions and schedule pick-up and delivery of prize materials• Assisted the Assistant Promotion Director and Promotion Coordinator with all day-to-day tasks, including maintenance of listener database, creation of trivia and games for promotional events and shooting, editing and uploading of event photos

Jackie Cooper Skills

Social Media Social Media Marketing Public Relations Social Networking Advertising Microsoft Office Customer Service Public Speaking Press Releases Time Management Editing Microsoft Word Marketing Sales Research Marketing Communications Media Buying People Skills Photoshop Adobe Creative Suite Problem Solving Fundraising

Jackie Cooper Education Details

  • Fairleigh Dickinson University
    Fairleigh Dickinson University
    Communications Studies

Frequently Asked Questions about Jackie Cooper

What company does Jackie Cooper work for?

Jackie Cooper works for Liftoff Mobile

What is Jackie Cooper's role at the current company?

Jackie Cooper's current role is Director, Programmatic Exchange and Commercial Solutions.

What is Jackie Cooper's email address?

Jackie Cooper's email address is ja****@****ter.com

What is Jackie Cooper's direct phone number?

Jackie Cooper's direct phone number is +141522*****

What schools did Jackie Cooper attend?

Jackie Cooper attended Fairleigh Dickinson University.

What skills is Jackie Cooper known for?

Jackie Cooper has skills like Social Media, Social Media Marketing, Public Relations, Social Networking, Advertising, Microsoft Office, Customer Service, Public Speaking, Press Releases, Time Management, Editing, Microsoft Word.

Who are Jackie Cooper's colleagues?

Jackie Cooper's colleagues are David Wall, Qamar Nasreen, Wan Xuan (Belle) Choo, Marcela Salviano Dela Posta, Anna Kauppinen, Gordon Tian, Vittoria Guerrini.

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