Jack Hart Email & Phone Number

Philadelphia, PA, US

Philadelphia, PA, US

• Translate business needs into analysis designs, providing insight, knowledge and understanding of customers, products and industries.
• Track market trends & demand, analyze results and draw conclusions about performance, in order to recommend improvements to marketing strategies and tactics.
• Gather and communicate marketing campaign performance, in order to promote a common understanding of marketing campaigns, necessary changes and issues.
• Serve as a point of contact for marketing demand and campaign analysis, providing readouts and conducting presentations for senior leadership and executives alike, that can be leveraged for future strategy and execution.

Philadelphia, PA, US

• Responsible for strategy, implementation and execution of Customer upgrade, retention, and engagement campaigns, within the Central Division.
• Provide Cross-Channel or CMI strategy and oversee traffic execution for the Central Division.
• Provide guidance and/or facilitate retail activations and Loyalty campaigns for Central Division.
• Collaborate with Strategy, Sales, Finance, Marcom execution, and partners at headquarters on cross functional marketing projects, ensuring alignment of business goals.
• Partner with event agencies and third-party vendors on design and coordination of event marketing materials or campaigns.
• Perform brand audits on creative and product messaging, to ensure we are on target with our overall brand messaging.

New York, NY, US

• Set the expectations for all Campaign Management professionals supporting the Regional & National business for the South Region.
• Collaborate in cross functional projects with the Advertising Sales, Traffic, and Finance teams, for revenue optimization.
• Provide guidance based on market trends, as it relates to commercial inventory or premium programming and consult with Sales on execution strategy, in order to meet financial goals.
• Develop frontline leaders for overall business continuity and ensuring consistency amongst front line.
• Conducted hiring for my entire department, due to a major company reorganization initiative.

New York, NY, US

• Set the expectations for “Inventory Analyst” supporting the advertising sales force for the Atlanta, Augusta, Charleston, and Savannah markets.
• Analyze department data and metrics in order to contribute to long term company goals and plans
• Assign daily tasks including, but not limited to, pre- and post-sales consultations with Account Executives, linear & digital commercial ad inventory management, High Priority Event list management, order stewardship.
• Managed team budgets as well as conducted hiring and training of new team members
• Proactively sought new trends or special programming on television, for our High Priority Event list

New York, NY, US

• Provide accurate forecast of commercial ad inventory for Sales teams.
• Report on ad inventory trends to help optimize sales efforts.
• Compile and analyze performance data and metrics.
• Provide strategic analysis of all linear and digital advertisement placement.
• Perform consultations with “Account Executives” ranging from market trends, network availability, or ratings for past programming.
• Proactively consult with management on processes that improve efficiency and increase company revenue, receiving the “Bright Idea” award in the process.