Jackie Berliant Email & Phone Number

Greater New York City Area

Conceptualize and design print and digital materials, including: HTML email campaigns, banner ads (interactive/static/animated), social media assets, brochures, flyers, print advertisements, conference materials, and other marketing collateral. Collaborate with internal IT department to design web pages and creative assets for the website; contribute functional and beautiful UX/UI designs that drive business results. Create press-ready files and oversee the production process for all printing; ensure quality control and proofing prior to releasing files for production. Maintain IEEE brand guidelines and design standards; ensure brand consistency across all platforms and marketing channels. Stay on top of design trends and proactively generate innovative ideas and process improvements. Analyze creative briefs and suggest effective design solutions for both print and online marketing campaigns that meet Society objectives. Develop creative campaigns to support the IEEE Communications Society’s marketing objectives beyond individual projects. Create project timelines and budgets. Serve as a subject matter expert in design and provide guidance on best practices.

Weehawken, Nj

Coordinate all activities of a multi-disciplinary project team including design, editorial, production, proofreading, and writing departments, as well as key marketing partners from Equity Plan Advisory Services, Investor Watch, Events, Recruiting, and Family Advisory for ultra-high net worth clients. Manage planning process, development, execution, and implementation of initiatives, including defining project objectives, deliverables, deadlines, and tracking project history and versioning. Ensure that initiatives are fully aligned with the larger organizational goals including overall marketing and branding guidelines, budgeting, and approval processes. Monitor project workflow and maintain the weekly Status Report to fully update key stakeholders on all initiatives. Work with the Creative Team and cross functional partners to ensure all projects are completed within deadline and budget.

Rohnert Park, Ca

End-to-end management of domestic and international tradeshows, conferences, and customer receptions. Researched and negotiated, venue, catering, AV and hotel and travel arrangements for a staff of 60. Managed multiple vendors to build and design a custom tradeshow booth with graphics and signage, as well as show services for on-site logistics. Formulated and monitored budgets and secured supplier sponsorship. Created registration portals and welcome packets for our attendees, and interfaced with guests the day of the events. Key Events:Solar Innovation Conference - Las Vegas, NV - 2015Recommended and implemented attendee fees with credit incentives to increase overall revenue by $15K and a total of 300 attendeesNegotiated a savings of over $25K in venue expensesSecured $75K+ in CO-OP sponsorship from participating suppliersSolar Power International Tradeshow - Las Vegas, NV - 2014Negotiated a savings of over $10K in booth design expensesSecured $67K+ in CO-OP sponsorship from premier suppliersOther projects: Continued end-to-end management of internal and external events and trainings. Supported our sister company, Stellar Energy, by arranging logistics for industry events, tradeshows, commencement ceremonies, and ribbon cuttings to increase client engagement.

Rohnert Park, Ca

Grew and expanded Customer Training Workshops to Regional Training Events. Identified areas of growth in key target markets, content, and strategic partners. Presented new program to executive leadership for internal alignment. Managed budgets and sourced sponsorship from premier suppliers for trainings. Issued RFPs and negotiated final prices with venues and catering providers, often securing a 20% discount. Developed marketing programs to increase registration and attendance via social media and prize incentives.Other projects: Managed internal Lunch and Learn training program. Worked with cross functional teams to identify content and attendees.

Rohnert Park, Ca

Organized 3-5 Customer Training Workshops per quarter for all CA branches. Researched and booked training venues, catering, and hotel room blocks. Prepared agenda, attendee training handouts, and presentation materials. Promoted training sessions via e-mail invitations and direct mail campaigns. Arranged day-of set-up and demo equipment logistics. Other projects: Planned internal company events; Created and delivered promotional materials including swag, brochures and signage for key tradeshows.