Jackie Macdonald Email & Phone Number
Who is Jackie Macdonald? Overview
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Jackie Macdonald is listed as Director of Accounts at Adverb Communications, based in Edmonton, Alberta, Canada. AeroLeads shows a matched LinkedIn profile for Jackie Macdonald.
Jackie Macdonald previously worked as Digital Content Manager at Adverb Communications and Marketing Manager at Atb Financial. Jackie Macdonald holds Bachelor Of Commerce, Marketing from University Of Alberta.
Email format at Adverb Communications
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About Jackie Macdonald
I'm a marketing strategist with over a decade of experience in marketing and communications strategy, social media activations, planning and execution. But my relationship with marketing began a lot earlier.My roots in marketing began at a very young age, with parents who owned an outdoor advertising company. I later helped them start a digital sign and taxi advertising business while in university. After returning from Germany where I completed a merchandising internship with adidas Originals, I started my career with DDB Edmonton, where I helped execute award-winning behaviour change campaigns focused on traffic safety, waste management and climate change, to name a few. Before joining Adverb, I worked at ATB Financial as a marketing manager supporting business, brand and wealth clients. For me, it's all about connecting people with memorable experiences and telling the stories of Albertans doing amazing things. Whether I'm leading a social media activation like the IABC Gold Quill award-winning ATB Listens Lounge, launching a bank branch dedicated to supporting Albertan artists, putting on a drag queen bingo half-time show at a virtual conference or telling the stories of incredible local entrepreneurs, I love using marketing for the greater good. We could all use a little more good in our lives.
Jackie Macdonald's current company
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Jackie Macdonald work experience
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Digital Content Manager
Marketing Manager
Assistant Marketing Manager
- Managed several ongoing sponsorship programs and led the planning and execution of a variety of large-scale events and sponsorships, including the launch of three branches, which aligned with the larger entrepreneur strategy - Developed strong relationships with various internal client teams and became a trusted advisor, resulting in opportunities for.
Account Executive
- Conducted research on a variety of audiences and issues in order to gather insights that impacted marketing strategies and creative briefs - Managed complex projects and client accounts, utilizing a variety of marketing and communications tactics, while maintaining budgets of up to $3.1 million annually per client - Fostered strong relationships with.
Merchandising Intern - Adidas Originals & Style
- Conducted trend research and competitor analyses to identify potential trends for in-season packages
- Created product catalogues and product/strategy presentations to communicate to store managers how to merchandise and display packages
- Designed and maintained a file to monitor and approve ISC and Visual Merchandising graphics, as well as current and upcoming Marketing Activations
- Prepared and supported the Marketing, ISC, and Visual Merchandising alignment sessions
- Produced weekly Store Reports, Benchmark Reports, Fast Fashion Selling Reports, Inventory Checks, and Marketing Activation Reports with POS BW
- Provided detailed analyses for all Merchandisers during the preparation, presentation, and follow-up sessions for the SS and FW 2014 planning seasons
Special Projects Manager
- Developed an online presence through the use of Twitter and Facebook, with exponential increases in followers each month
- Authored copy for the rate cards and the website
- Designed a spreadsheet system for accounts receivable and accounts payable, as the head of administration
- Upgraded bookkeeping services through extensive use of Simply Accounting
- Conducted sales calls in order to sell space on our outdoor advertising mediums
Administrative Assistant
- Ensured accurate completion of payroll for over 100 employees, which required extensive attention to detail
- Organized files, such as employee certificates and purchase invoices for specific jobs, into detailed spreadsheets
- Assisted in compiling extensive packages for job bids, which required meeting strict deadlines
Director Of Communications
- Created and operated all Social Media pages, including Twitter and Facebook
- Helped design the layout and authored copy for the campaign website
- Assisted in the design of campaign brochures and lawn signs
- Managed media relations, including interviews and media attendance
Jackie Macdonald education
Bachelor Of Commerce, Marketing
Exchange Semester, Business/Commerce, General
Bachelor, Commerce
Frequently asked questions about Jackie Macdonald
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What company does Jackie Macdonald work for?
Jackie Macdonald works for Adverb Communications.
What is Jackie Macdonald's role at Adverb Communications?
Jackie Macdonald is listed as Director of Accounts at Adverb Communications.
Where is Jackie Macdonald based?
Jackie Macdonald is based in Edmonton, Alberta, Canada while working with Adverb Communications.
What companies has Jackie Macdonald worked for?
Jackie Macdonald has worked for Adverb Communications, Atb Financial, Ddb Edmonton, Adidas Group, and Macdonald Outdoor Advertising Inc..
How can I contact Jackie Macdonald?
You can use AeroLeads to view verified contact signals for Jackie Macdonald at Adverb Communications, including work email, phone, and LinkedIn data when available.
What schools did Jackie Macdonald attend?
Jackie Macdonald holds Bachelor Of Commerce, Marketing from University Of Alberta.
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