Jackie Strubberg Email & Phone Number

• Designed multiple features for enterprise software. Improved user workflow efficiencies, increased productivity for sales representatives and increased company revenue.
• Conducted a research plan on multiple projects; including interviews with 30+ users, analyzing, synthesizing and presenting findings to stakeholders.
• Collaborated with front-end and back-end engineers to build 10+ new components for the design system; including audits, research, and documentation.
• Developed a… Show more
• Developed a persona with user interviews, affinity mapping, and info graph's. Presented themes and opportunities to a larger audience.
• Contributed in the development of our product roadmap through storymapping and prioritization exercises. Show less

• Worked on features for Vauto's iRecon software. Improving the reconditioning process to become smoother, and more efficient for dealerships and vendors to get their cars front-line ready.
• Gained buy-in from stakeholders by explaining the business value and user needs around each design decision.
• Contributed to the Design Library and helped build a component system in Figma.
• Worked in Agile development across Product, and Development teams.
• Created wireframes and mockups… Show more
• Created wireframes and mockups for mobile and desktop devices Show less

• Working with the Enterprise design team to migrate multiple legacy applications to improve employee workflows, gain productivity, and reduce cost.
• Participated in weekly Design School conversations in which I presented topics on Visual Design and Critical Thinking & Problem Solving.

• Cross-collaborated with front-end and back-end developers by building a custom receipt builder application in a dashboard for restaurant vendors.
• Designed all elements in hi-fi mockups, including a drag and drop feature, and customizable templates.

• Wrote the scripts for all UX interviews, including qualitative analysis, card sorting activity, storyboard testing, and prototype usability testing to find common pain points and frustrations of users.
• Comprehensively interviewed 25+ potential users using the script and then consolidating all material into a working report for the Founding team.
• Mentored and lead interns in UX research on best practices. This included a role-playing exercise for conducting 1:1 user interviews, how… Show more
• Mentored and lead interns in UX research on best practices. This included a role-playing exercise for conducting 1:1 user interviews, how to best consolidate and keep notes, and understanding user needs.
• Used empathy maps, rainbow spreadsheets, and affinity mapping I synthesized data to create 3 personas used to project future product mapping
• Created a low-fi prototype in Figma and tested features before moving into hi-fi prototype Show less

• Leading research, a team of 3 designers produced an MVP of travel recommendations a 4-week sprint
• Interviewed travelers and 4 property managers to find common pain points and frustrations
• Researched travel trends to understand the current market and created a persona based on those findings
• Performed competitive analysis to gather must-have features and created low-fi wireframes of the onboarding process
• Led usability testing, and based on user feedback, my team and I… Show more
• Led usability testing, and based on user feedback, my team and I added a review feature to help improve property recommendations and user satisfaction

Austin, Texas Metropolitan Area

• I designed an e-commerce website, as a concept project, for a local toy store using the double diamond methodology; Discover, Define, Develop, and Deliver
• Added a job board feature to Medium.com, as a concept project in which I was Project Manager in a team of 3 UX designers

Austin, Texas Area

• As a seasoned member of the visual merchandising team, I rearranged the visual layout of the store on a weekly basis to create new looks and stories to drive sales
• Facilitated in training new hires in work procedures, and initiated daily feedback for personal development
• Using empathy and the power of connection, I educated guests and empower them in there search for activewear products to help drive daily sales goals

Caribbean And Mediterranean

Ux Full-Time Immersive Program

Bachelor'S Degree, Dance