With over 10 years of progressive experience, I am a seasoned strategic marketer who has developed and overseen highly impactful B2B and B2C digital marketing programs, thought leadership campaigns, and creative messaging to drive awareness and acquisition.As a natural collaborator, I really enjoy working with cross-functional teams to conduct complex market data collection and synthesis by interpreting data and insights and turning them into actionable, data-driven marketing strategies. I work alongside with research and analytics teams to continually refine targeting, messaging and channel selection to optimize ROI. I am humbled to have been acknowledged throughout my career with numerous awards and key leadership promotions. I earned an MBA at Pepperdine University as well as a Master of Communication Management at USC. In addition, I remain actively involved in the local community, having served as a Communications/PR board member on several local nonprofits.My Signature Strengths Include: Marketing Strategy and Creative DevelopmentThought Leadership Content Strategy and DevelopmentProject ManagementPartner & Stakeholder RelationsPerformance Marketing (Social, Affiliate, Search, Programmatic Display)CommunicationsEvent ManagementCustomer Satisfaction Focus Groups, Surveys, ResearchCommunity Building
Listed skills include Marketing Communications, Marketing, Event Planning, Social Media, and 46 others.