As the Head of Overseas Marketing at Bull Group, I spearheaded the development and execution of international marketing strategies, with a focus on expanding the company's global footprint. I successfully launched and scaled the cross-border e-commerce business, driving significant growth and brand recognition in international markets. Additionally, I played a key role in the establishment of the company’s new energy business in Europe, developing marketing initiatives to position Bull Group as… Show more As the Head of Overseas Marketing at Bull Group, I spearheaded the development and execution of international marketing strategies, with a focus on expanding the company's global footprint. I successfully launched and scaled the cross-border e-commerce business, driving significant growth and brand recognition in international markets. Additionally, I played a key role in the establishment of the company’s new energy business in Europe, developing marketing initiatives to position Bull Group as a leader in the region’s renewable energy sector. My work involved collaboration with cross-functional teams, market research, and optimizing digital and traditional marketing channels to drive customer engagement and sales. Show less

As the founder of Jiangnan Intelligent Technology Co., Ltd., I established and lead a company focused on the development and global sales of cutting-edge smart technology products. I was responsible for all aspects of the business, from product development and market research to global sales strategy and operations. Under my leadership, the company successfully expanded its reach internationally, offering innovative solutions that catered to the growing demand for smart devices across various… Show more As the founder of Jiangnan Intelligent Technology Co., Ltd., I established and lead a company focused on the development and global sales of cutting-edge smart technology products. I was responsible for all aspects of the business, from product development and market research to global sales strategy and operations. Under my leadership, the company successfully expanded its reach internationally, offering innovative solutions that catered to the growing demand for smart devices across various industries. My role involved overseeing product design, managing supply chain operations, and leading marketing initiatives to drive brand awareness and sales in multiple regions Show less

With 13 years of experience at DNS, I managed both global retail private label programs and OEM manufacturing for top-tier global brands. I played a key role in establishing and growing the company’s cross-border e-commerce business, launching and selling our own brands—OMARS, NOVOO, and WIE—across international markets. In my final years at DNS, I took on the responsibility of overseeing the PHILIPS brand business in the CIS (Commonwealth of Independent States) and Africa. My role included… Show more With 13 years of experience at DNS, I managed both global retail private label programs and OEM manufacturing for top-tier global brands. I played a key role in establishing and growing the company’s cross-border e-commerce business, launching and selling our own brands—OMARS, NOVOO, and WIE—across international markets. In my final years at DNS, I took on the responsibility of overseeing the PHILIPS brand business in the CIS (Commonwealth of Independent States) and Africa. My role included market development, strategic partnerships, and driving sales growth in these regions, contributing to the company’s expansion and strengthening its global presence. Show less