Jack Mccann

Jack Mccann Email and Phone Number

Brand & Marketing Strategist @ Keypath Education
schaumburg, illinois, united states
Jack Mccann's Location
Greater Melbourne Area, Australia
Jack Mccann's Contact Details

Jack Mccann work email

Jack Mccann personal email

n/a

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About Jack Mccann

Learn more about me here: hi-jackmccann.squarespace.com👋 I'm a brand and marketing strategist & facilitator and I specialise in the education sector. For over 10 years, I have worked in growth marketing and had the privilege of working within a number of disruptive and fast-growing start-ups. I am based in Melbourne with roots in the Melbourne social entrepreneurship community.Along the way, I’ve built multidisciplinary skills across a range of tools. That said, my key strength lies in connecting with and mobilising people towards meaningful problems and human-centered outcomes.I am deeply passionate about developing and facilitating powerful, real-world learning experiences. This has largely led me to the study or work abroad industries. I believe a powerful learning experience can plant the seed for a lifetime of positive impact, and I view learning as a rich form of global change. I have a diverse range of experience in education marketing, including running a few incredible learning programs globally myself. I currently work as a Marketing Manager for Keypath Education, a global leader in EdTech. We provide end-to-end online postgraduate education for universities globally; we now partner with 46 universities and manage more than 104,000 enrollments each year.My primary areas of expertise are as follows:- brand strategy- growth marketing- digital marketing strategy- ux & information architecture- team & client engagement- workshop facilitation- human-centred design - product development & launch- product strategy

Jack Mccann's Current Company Details
Keypath Education

Keypath Education

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Brand & Marketing Strategist
schaumburg, illinois, united states
Website:
keypathedu.com
Employees:
360
Jack Mccann Work Experience Details
  • Keypath Education
    Marketing Manager
    Keypath Education Apr 2023 - Present
    Melbourne, Victoria, Australia
    Keypath Education is a world leading EdTech company with a vision to transform education to transform the world. Keypath provides end-to-end online postgraduate education for universities globally; we now partner with 46 universities and manage more than 104,000 postgraduate enrollments each year. We develop, design, and deliver the most career-relevant online education programs, that meet the needs of the future of work and help solve global social and economic challenges.
  • Jack Mccann Consulting
    Marketing Consultant & Facilitator
    Jack Mccann Consulting Sep 2022 - May 2023
    Melbourne, Victoria, Australia
    Notable project highlights:Information Architecture & UX - Be You / Beyond BlueBe You is a national government-funded initiative by Beyond Blue, headspace and Early Childhood Australia. Launched in 2018, Be You equips educators with a huge range of tools and training to support mental health and well-being in schools and early learning communities. This 3-month discovery project involved a broad range of research and data collection, on how educators and Be You consultants use mental health & wellbeing resources. The deliverables included a large range of insights and early-stage recommendations related to an improved UX & information architecture for the Be You website. Branding Strategy - VTAS ArchitectureVTAS Group is an architectural, urban, landscape and interior design studio with over 25 years of experience in project design and delivery. This project involved a series of workshops to ultimately articulate and redevelop the various components of a Brand Identity, ahead of a new website build. Deliverables included but are not limited to Competitive Positioning Strategy, Mission Vision & Values, Brand Personality & Tone of Voice, Product Taglines & Messaging Strategy.Learn more here: hi-jackmccann.squarespace.com
  • International Internships
    Head Of Marketing & Innovation
    International Internships Sep 2021 - Sep 2022
    Melbourne, Victoria, Australia
    International Internships organises internships and study intensives in Indonesia, for Australian university students across all subject areas. The company has been partnered with most major Australian universities as a work-integrated-learning provider for 15+ years, meaning students get academic credit for programs. The key priorities for all programs are innovation, sustainability, intercultural understanding, social impact and real relationships.Key Achievements - Complete rebrand, including new brand guidelines, logo, new suite of company templates & marketing assets - Full migration to both Google Workspace and a new, highly customised CRM system- Program mix, pricing strategy & growth strategy all completely redefined.- Developed and launched 3 new programs: 1) RMIT Activator Global Innovation Challenge, 2) RMIT Engineering Capstone Placement and 3) RMIT Psychology Intensive - Team grew from 5 to 9 full time staff members.
  • Pitch Agency
    Senior Digital Strategist
    Pitch Agency Nov 2019 - Oct 2021
    Melbourne, Victoria, Australia
    Pitch Agency partners with a wide range of industry leading global brands, to drive serious growth. In this role, I'm responsible for creating tailored multi-channel digital marketing campaigns for my diverse portfolio of clients, including leaders in the Australian education sector and disruptive startups valued at over $150M. I'm required to drive campaign evolution with support from a team of talented digital specialists and data scientists. This is a client facing role, with regular stakeholder management. I produce and present reports & recommendations to the board and directors for my various clients. I also specialise in branding & communication strategy, and often host strategy workshops to produce the outcomes and assets for full rebrands.
  • Pitch Agency
    Digital Marketing Strategist
    Pitch Agency Aug 2018 - Oct 2019
    Melbourne, Australia
  • Worldstrides
    Marketing Executive
    Worldstrides Oct 2017 - Sep 2018
    Melbourne, Australia
    WorldStrides is the world leader in educational travel. With 50+ years experience, WorldStrides has taken over 9 million students on educational trips across the globe.This role works closely with the Director of Marketing to assist in the creation, implementation and monitoring of marketing strategies. The diverse role involves creating content and copy for direct mail, EDM, blog posts, social media, sales documents and other marketing campaigns; briefing agencies to develop marketing materials and managing spend within agreed budgets.
  • Digilari Media
    Digital Marketing Coach
    Digilari Media Feb 2017 - Aug 2017
    Brisbane, Australia
    Digilari Media is a full-service, digital marketing agency based in Brisbane, Australia.In this part time role, I trained SME's in best practice methods to increase targeted conversions through their website and digital marketing campaigns. My focus areas included: Website Audit and SEO Set-up, Google Analytics & Adwords Set Up and Basics, Content Marketing Strategy and Social Media Advertising Basics.
  • Barcats
    Sales & Digital Marketing Executive
    Barcats Sep 2016 - Aug 2017
    Melbourne, Australia
    Barcats is a Australia's fastest growing hospitality recruitment platform, an innovative tech startup launched in 2017. I worked with the start-up during the launch stage of the business and was involved in it's development, launch and continued success.Barcats is now the largest hospitality community across Australia, New Zealand.Key Responsibilities- Business Development: Representing the business for the Melbourne region executing sales, conducting presentations and building and maintaining strong relationships with all of my clients.- Marketing: Designing & executing EDMs through MailChimp, writing and publishing website and social media copy.
  • Russo Business School
    Marketing Coordinator
    Russo Business School Jul 2016 - Jun 2017
    Brisbane, Queensland, Australia
    Russo Business School is a higher education provider within the Sarina Russo group.This full time role focused on a professional development event series for elite female business leaders, including workshops and high profile leadership speakers. I was responsible for all digital advertising campaigns, content creation and reporting - with a focus on LinkedIn.
  • Sport Lived
    Brisbane Program Manager
    Sport Lived Jul 2013 - Jun 2014
    Brisbane, Australia
    Sport Lived provides gap year programs for university students interested in a wide range of sporting opportunities across the globe.In this role, I organised and managed all gap year programs in a Brisbane. This included negotiating partnerships and rates with service providers, organising social events, collecting marketing collateral and managing staff. Group sizes ranged between 15 - 20 participants per season, each taking part in a bespoke program between 12 - 26 weeks.
  • Sport Lived
    Marketing Coordinator
    Sport Lived Jan 2013 - Jul 2013
    Nottingham, United Kingdom
    My key areas included Social Media, SEO and Content Marketing.
  • Sport Lived
    Mentor
    Sport Lived Jan 2012 - Dec 2012
    The Mentor role provides support and reports directly into the Brisbane Program Coordinator. I was eventually promoted as the Brisbane Program Coordinator and managed a mentor myself.

Jack Mccann Skills

Marketing Strategy Market Research Marketing Communications Marketing Product Marketing Marketing Research Business Strategy Strategic Planning Business Planning Strategy Negotiation Product Development Sales Management Social Media Marketing Seo Customer Service Sales Management Microsoft Office Social Media Search Engine Optimization Digital Marketing

Jack Mccann Education Details

Frequently Asked Questions about Jack Mccann

What company does Jack Mccann work for?

Jack Mccann works for Keypath Education

What is Jack Mccann's role at the current company?

Jack Mccann's current role is Brand & Marketing Strategist.

What is Jack Mccann's email address?

Jack Mccann's email address is ja****@****.com.au

What is Jack Mccann's direct phone number?

Jack Mccann's direct phone number is +614215*****

What schools did Jack Mccann attend?

Jack Mccann attended Queensland University Of Technology, St Joseph's College, Gregory Terrace.

What skills is Jack Mccann known for?

Jack Mccann has skills like Marketing Strategy, Market Research, Marketing Communications, Marketing, Product Marketing, Marketing Research, Business Strategy, Strategic Planning, Business Planning, Strategy, Negotiation, Product Development.

Who are Jack Mccann's colleagues?

Jack Mccann's colleagues are Branden Burdick, Izhar Khalit, Alicia Garcia Ragaller, Odvin Alushaj, Mba, Mariana Infante, Mba, Jianheng Pan, Matthew Sikand.

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