Digital media leader specializing in managing revenue and audience growth across multiple business units and complex project delivery, with experience in the UK, US and Europe. My areas of expertise include:- Managing complex business transitions: I led HuffPost as Managing Director through its acquisition by BuzzFeed, handling complicated HR, tech, legal and business elements of the transaction. Previously I helped lead HuffPost UK as a disruptive new media startup, and the Independent & Evening Standard newspapers as they transitioned from print to digital-led businesses and grew mass global audiences. - Revenue diversification and growth: Across third party revenue, commerce, membership, sales & GTM overhauls, I’ve driven revenue growth in many contexts, US and UK-based as well as internationally, through a focus on business operations and careful analysis and instrumentation. Through 2020 I led a team who grew HuffPost’s revenue +21% YoY while controlling costs to put the business in a radically improved position despite the impact of the pandemic on advertiser demand.- P&L Management: I’ve overseen P&Ls ranging from global consolidated views of multiple business units to individual strategic projects, managing cost controls and investment cases as well as ensuring clarity on revenue attribution through close work with Finance partners.- Partnerships & Business Development: I’ve worked with platforms and many other types of partnership to drive strategic business growth at the complex intersection of media and tech companies. Projects include launching voice assistants for Google, novel Facebook integrations, Snapchat Discover channels and syndication agreements across multiple partners including Yahoo, MSN and others. I’ve helped media brands navigate the complicated dynamics of their relationships with the world’s biggest digital companies including Twitter, Apple and others.- Data + Analytics: I’ve managed Audience Development teams driving UK, US and global audience, engagement and revenue growth through insights ranging from realtime data to drive newsroom decision-making to deep analysis and modelling to make long term strategic business investments.- Team management through high pressure scenarios: Through periods of intense corporate change and against the backdrop of shifting business models, I’ve led teams who’ve learned to thrive in tough conditions and developed key staff into leadership positions.