Jack is an entrepreneur, business operator, and seasoned CPG executive. As the co-founder and CEO of Elm Fork Beverage Company, Jack is launching premium, 100% agave tequila-based canned cocktails in the U.S., leveraging his expertise in strategy, brand development, formulation, sourcing, manufacturing, brand development, marketing, and sales.Before founding Elm Fork Beverage Company, Jack spent 26 years at PepsiCo, where he held a variety of leadership roles, including customer supply chain, strategic go-to-market, business insights, sustainability, and sales technology . During his time at Elm Fork Beverage, Jack has developed into a massive tequila enthusiast! Experiencing distilleries first-hand in Jalisco, Mexico and seeing how the families put such heart and passion into tequila making has inspired Jack into producing the finest tequila-based cocktails possible!
Listed skills include Supply Chain, Business Intelligence, Customer Relations, Promotions, and 14 others.