Jackson Dunlap Email and Phone Number
Marketing professional with extensive experience and expertise in all facets of marketing; including strategic plan development & execution, brand building, analytics, experiential event marketingSpecialties: Strategic Planning, Event Development and Management, Project Management, Event Implementation, Budget management, Driving Process, ROI Development, Brand Building
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Account ExecutiveAdvantage Solutions: Sales, Marketing, Technology Jun 2012 - Present -
Account ExecutiveAdvantage Solutions: Sales, Marketing, Technology Mar 2016 - Present -
PresidentJw Dunlap Marketing, Llc, Sponsorship Chair With Relay For Life, Marketing Matters Mentor Sep 2009 - PresentJW Dunlap Marketing LLC is a Marketing Consulting organization dedicated to developing and implementing proactive and flexible strategic marketing plans that create a true affinity for your brands and services.
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Retail Services Merchandiser - UnileverAdvantage Sales & Marketing Jun 2011 - Mar 2016
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Experiential Marketing ManagerCreative Management Group Jul 2009 - Sep 2009Managing Mobile marketing programs with a major client.
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1:1 Strategic Marketing ManagerU.S. Smokeless Tobacco 2007 - Jun 2009Directed integration of various data sets into USSTC’s Event Management systemDeveloped Strategic lead Market plansLed various project teams regarding event execution strategies and data managementManaged an annual budget of over 2MMDeveloped multiple reports for field use to manage over 900 part time employeesDeveloped and implemented strategic information reports for SR. ManagementCategory growth initiatives promoted a growth rate of 5 plus % annuallyReached over 1.7MM adults at 7K plus events annually
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1:1 Marketing Project ManagerU.S. Smokeless Tobacco 2001 - 2006Project Manager Developed and implemented 1:1 Marketing ROI ModelResulting in strategic plans which improved event reach annuallyProvided ability to eliminate unproductive programs and improve othersManaged an annual budget of 1.7MM within 1% of guidelinesDeveloped strategic plans and tactics which drove increases in on site reach by 1 % to drive deliverablesDeveloped multiple Lead market and product launch plans, which resulted in enhanced product awareness and adult trialReached over 1.5 MM adults annually2005 One On One Marketing MVP
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1:1 Marketing SupervisorU.S. Smokeless Tobacco 1997 - 2000Managed agencies and direct employeesDirected regional implementation of 45 nationally contracted events annuallyDirected, contracted and implemented 150 regional events annually Programs developed resulted in prime product placement at retail, over 5MM impressions, 325,000 quality adult names, consumer reward programs enhanced loyaltyCoordinated appearances with multiple spokespersons, including Harry Gant, A.J. Foyt, Walt Garrison.
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Event CoordinatorU.S. Smokeless Tobacco 1985 - 1997Coordinated implementation of over 100 regional events annuallyManaged all facets of event executions; Staff, materials, on site execution, reporting, EtcManaged regional NASCAR, PRCA Rodeo, DIRT Series and show car program.Event programs created over 4MM branded impressions, fostered/created consumer loyalty, enhanced the database with over 250,000 quality names annually
Jackson Dunlap Education Details
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Marketing/Management
Frequently Asked Questions about Jackson Dunlap
What company does Jackson Dunlap work for?
Jackson Dunlap works for Advantage Solutions: Sales, Marketing, Technology
What is Jackson Dunlap's role at the current company?
Jackson Dunlap's current role is Retired..
What schools did Jackson Dunlap attend?
Jackson Dunlap attended Jacksonville University.
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