Digital Media Director
CurrentAs Digital Media Director, I work with the Germain Motor Company corporate team and stores throughout Ohio and Michigan to build and deploy the Germain brand across different mediums. You may have seen some of my recent work on the following: - Developed new corporate branding conventions and guidelines. - Oversaw redesigns of GermainCars.com, GermainCareers.com and other web properties. - Developed and maintain internal Germain Academy training portal and course registration system. - Developed Germain Buying Center platform, GermainYachts.com, and other public facing sites. - Content strategy and project management for our highly successful AI based email marketing efforts.- Creative direction and production lead for all television spots, as well as many other digital, print, and audio campaigns.