Latoya Jackson

Latoya Jackson Email and Phone Number

Strategic Visionary | Brand Architect | Cultural Currency Creator @ RSG Group GmbH
california, united states
Latoya Jackson's Location
Los Angeles, California, United States, United States
Latoya Jackson's Contact Details

Latoya Jackson personal email

About Latoya Jackson

Latoya Jackson is a Strategic Visionary | Brand Architect | Cultural Currency Creator at RSG Group GmbH. She possess expertise in sports, event management, event planning, sports marketing, social media and 17 more skills.

Latoya Jackson's Current Company Details
RSG Group GmbH

Rsg Group Gmbh

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Strategic Visionary | Brand Architect | Cultural Currency Creator
california, united states
Website:
rsggroup.com
Employees:
257
Latoya Jackson Work Experience Details
  • Rsg Group Gmbh
    Athlete Division
    Rsg Group Gmbh Aug 2022 - Present
    • Pioneered and implemented a transformative NIL program, turning college athletes into influential Gold’s Gym brand ambassadors. Achieved significant sponsorship revenue growth while managing the Athlete Division single-handedly on a conservative budget of $75K.• Established a streamlined athlete onboarding process, aligning expectations with Gold’s Gym standards, and integrating athletes into national opportunities. • Solely directed the athlete roster, enhancing relationships, implementing performance plans, and improving tracking systems for athlete excellence.
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  • Iam Sports & Entertainment
    Marketing Director
    Iam Sports & Entertainment Jan 2017 - Jun 2022
    Usa
    • Formulated and executed player marketing strategies for NBA talent, leading to a consistent annual increase in sponsorship revenue (2021: $3.8M)• Implemented targeted marketing initiatives to retain a competitive advantage, utilizing digital platforms like Google Adwords, Facebook Ads, and Twitter Promote. • Managed day-to-day staff operations, recruitment, and contributed to business development.
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  • Optimist Inc.
    Account Executive
    Optimist Inc. Jan 2015 - Jan 2017
    Greater Los Angeles Area
    • Executed experiential marketing initiatives across multiple Nike Brand Categories.• Led projects, optimizing workflows for event success, and contributing to a significant digital engagement growth of 500K+• Managed logistics for high-profile basketball talent appearances, executing 15+ campaigns and 4 key product launches. Resulted in a remarkable 1.5M+ surge in direct-to-consumer sales and a substantial 25M+ increase in brand awareness impressions.
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  • Los Angeles Clippers
    Community Relations Manager
    Los Angeles Clippers Jan 2012 - Jan 2015
    Los Angeles
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  • Madison Square Garden Entertainment Corp.
    Field Marketing
    Madison Square Garden Entertainment Corp. Dec 2008 - Jan 2012
    Greater New York City Area
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Latoya Jackson Skills

Sports Event Management Event Planning Sports Marketing Social Media Sponsorship Social Networking Sports Management Social Media Marketing Public Relations Research Marketing Basketball Marketing Strategy Ticket Sales Social Enterprise Non Profit Administration Public Speaking Sponsorship Sales Media Relations Nonprofits Press Releases

Latoya Jackson Education Details

Frequently Asked Questions about Latoya Jackson

What company does Latoya Jackson work for?

Latoya Jackson works for Rsg Group Gmbh

What is Latoya Jackson's role at the current company?

Latoya Jackson's current role is Strategic Visionary | Brand Architect | Cultural Currency Creator.

What is Latoya Jackson's email address?

Latoya Jackson's email address is ac****@****hoo.com

What schools did Latoya Jackson attend?

Latoya Jackson attended New York University, University Of California, Berkeley.

What skills is Latoya Jackson known for?

Latoya Jackson has skills like Sports, Event Management, Event Planning, Sports Marketing, Social Media, Sponsorship, Social Networking, Sports Management, Social Media Marketing, Public Relations, Research, Marketing.

Who are Latoya Jackson's colleagues?

Latoya Jackson's colleagues are Eva Maria Pascual Garcia, Petr Vavra, Sara V., Victoria Mele, Julian Miller, Anna-Louise Erdmann, Juliane Jähnichen.

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