Jackson Martinez Email & Phone Number

New York, Us

Chicago, Illinois, Us

-Spearhead the expansion of CB2 Growth Programs consisting of the New Mover program and CB2 Interiors. -Drive new customer acquisition while maintaining and ideating retention strategies. -Identify new opportunities for CB2 to reach prospective movers through an Omni channel, 360-degree marketing strategy. -Maximize presence of CB2 Interior Design program across marketing communication to drive appointment volume and conversion.

Chicago, Illinois, Us

-Oversee strategy and execution of brand marketing in the email channel.-Drive new customer acquisition and grow brand affinity by leading the development of CB2’s referral marketing program. -Partner with owned channels and programs including SMS, organic social, paid media, and PR to execute daily marketing efforts and the launch of branded campaigns.

Libertyville/Chicago, Il, Us

-Re-engaged a CRM database of half a million subscribers across all brands, increasing email open-rates by 10% through email segmentation.-Stewarded email marketing, review marketing, and website design for EcoTool's largest innovation, the BioBlender.-Spearheaded a content collection task force to optimize requesting, receiving, and cataloging digital assets across teams. -Initiated a social commerce initiative, co-owning implementation process and marketing efforts to support the venture. -Led a team of 3 outsourced customer service agents, and 2 contracted web developers.

Libertyville/Chicago, Il, Us

-Increased social engagement by 35% across all brand's (3M+ following) within Q1. -Strategized and supported Real Techniques TikTok campaign, seeing success of gaining 40k followers, reaching verification status. -Developed internal PR initiatives, garnering 1.5B+ impressions across all three brands on a monthly cadence. -Launched Instagram shopping for Real Techniques, reporting on established KPIs between organic social and buyer behavior. Saw success of an incremental 117k+ visits to product purchase pages in the first few months, strengthening relationships with retailers. -Managed sizable Digital and Integrated Marketing team's budget.

Madison, Wisconsin, Us

-Focused on brand building within a college campus community, spreading awareness of EatStreet's food delivery experience to a high value demographic. -Developed centralized market content strategies across paid digital, social, and print. -Initiated a campus micro-influencer strategy, tapping brand ambassadors across various college campuses to drive App downloads and increase engagement.

Kohler, Wisconsin, Us

Studio Production-Worked on commercial photography productions as producer's assistant -Assisted the photographers on set during shoots-Researched scheduling platforms to streamline the way an in-house ad agency operates -Worked within the company's multi-media asset management system to organize the way assets are found via meta-data -Gained experience as an on-set stylist for commercial photography -Co-produced productions, learning the ins and outs of a commercial photography shoot including the creative process, budget estimations, talent contracts & accommodations, etc.

Kohler, Wisconsin, Us

Social Influencer Relations-Worked closely with the Influencer Relations team to research and identify possible talent for content requests -Influencer vetting for brand collaborations -Reported findings from research behind influencers on the basis of brand identification -Created presentation decks and vetting documents to organize and layout possible influencers for Kohler Co.'s various channels including Hospitality, Kitchen & Bath, and Manchester United Partnership-Successfully reported findings of partnerships that could have damaged Kohler Co.'s image, and vice-versa identified partnerships that would align and amplify Kohler Co.'s image and message

Sheboygan, Wi, Us

Assisted the Marketing and Special Events teams with John Michael Kohler Arts Center's annual Gala and Crash the Gala events. -Conducted e-Blasts for both of the events. -Created Snapchat geo-filters for the events. -Assisted Marketing with projects that pertained to the events.

Sheboygan, Wi, Us

-Developed a plan to evaluate the effectiveness of the marketing efforts for the 2019 Levitt AMP summer concert series.-Designed weekly geo-filters, e-Blasts, social platform posts etc., for the 2019 Levitt AMP summer concert series. -Conducted weekly Facebook live streams to build and maintain a healthy and positive CRM. -Compiled and analyzed survey results.-Worked with community business leaders to coordinate participation in the 2019 Levitt AMP summer concert series.-Learned and utilized SEO tools to drive traffic on the Arts center's website and social media pages.-Gained experience with Digital Media Marketing tools (i.e., Google analytics, Facebook Ad Manager, Meltwater, and Crescendo). -Assisted with administrative tasks.

La Crosse, Wisconsin, Us

-Created a social media campaign from the ground up for major platforms including Snapchat, Instagram, and Facebook-Designed assets for the building’s social pages, website, and for print. -Worked with local photographer & drone operators to create promotional assets -Tracked social campaign progress via analytical tools -Reached incredible success with the Snapchat geo-filter campaign, bringing in over 21K views on a single filter promoting the building

Master Of Communication Management, Communication And Media Studies

Honors Diploma: Communication Studies- B.S. / Digital Media Studies And Design Minor, Digital Communication And Media/Multimedia

Bachelor'S Degree, Communication And Media Studies

High School Diploma