Jack Wlezien Email & Phone Number

Springfield, Missouri

Head of communications for the Bass Pro family of brands reporting to founder/CEO during a period of rapid transformation and growth.- Responsible for strategic communications across all company divisions spanning destination retail stores that host 200 million annual visitors, world’s largest recreational boat manufacturer (White River Marine Group), award-winning resorts including Big Cedar Lodge, and nature-based attractions including Wonders of Wildlife National Museum and Aquarium and Dogwood Canyon Nature Park.- Played a leadership role establishing the company’s nonprofit foundation and grant-based giving efforts. Spearheaded initiatives that elevated company reputation from “outdoor retailer” to “conservation leader” by showcasing commitment to conservation and connecting people to nature. - Served as chief spokesperson and storyteller directing multi-channel brand strategy including media relations, internal communications, social media and digital channels.- Developed and grew a high-functioning integrated communications team.

Chicago

Officer at an award-winning communications agency managing a portfolio of national brand and nonprofit client programsServed as senior counselor to corporate executives, boards and nonprofit leaders regarding strategic communications, media training, reputation and high-profile crisis and issues managementManaged conservation and cultural institution practice serving dozens of high-profile nonprofit organizations and destinations Facilitated strategy sessions with senior leaders and boards to develop multi-year strategic plans for organizations including Association of Zoos & Aquariums, Chicago Academy of Sciences, Columbus Zoo & Aquarium and moreTrusted by clients as an extension of their team for creativity and ability to produce results.Directed key projects for the firm including new business, digital and design initiatives while developing and managing a talented team of professionals.

Developed successful PR programs and campaigns for respected institutions including Chicago's Museum of Science and Industry, Shedd Aquarium, Lincoln Park Zoo, Adler Planetarium, Georgia Aquarium, Columbus Zoo & Aquarium, Dallas Zoo, Houston Zoo, Hong Kong's Ocean Park, NOAA Fisheries, Anti-Cruelty Society, Association of Zoos and Aquariums, Center for Humans and Nature, Chicago Wilderness, Openlands, Forest Preserves of Cook County and many more.

Successfully pitched client programs and stories to national, regional and trade media resulting in significant coverage including Good Morning America, TODAY, CBS Sunday Morning, Associated Press, Reuters, The New York Times, Washington Post, Chicago Tribune, Wired, NPR, CNN, MSNBC, Huffington Post and countless local outlets.

Pitched and coordinated media opportunities, organized press events, wrote news releases, compiled media reports and contributed to crisis communications efforts. Favorite animal: the Micronesian kingfisher.