Pre-Con | Invest | Buy | Sell | Commercial

Developed and hosted several TV programs that focus on financial and real estate news and broadcast them in both Canada and China. Developed the marketing strategy for a brand new multi-media marketing channel with various marketing solutions for potential clients based on new market opportunity. Executed on event PR strategy, draft marketing plan, and press release. Developed key service packages with clear return on investment to simply help clients reallocate their current marketing spends to this new channelLed and guided a group of affluent business leaders from China to attend Commerce + Creativity (C2 Montreal, May 2016). Acted as the key Chinese anchor and host, personally interviewed and facilitated discussions amongst various government leaders, key speakers and business leaders in ChinaCreate written communications and content for Email, Onsite, Public Relations, and other projects. Crafted keynote speeches and hosted various cultural events including Chinese New Year Gala, Asian Canadian Fashion Show, Corporation Opening Ceremony, Exhibition Launch Ceremony etc. Daily Social Media updates (Twitter, Instagram, Linkedin, Facebook...) and relationship maintenanceRecruitment administration: craft job posting details and coordinating interviews as needed.

- Led the marketing and advertising strategy of various cultural events within Chinese communities.-Manage all facets of the marketing and communication plan, programs and campaigns to ensure the successful funding and participation of the events.-Initiated the conversation with various media partners and planned and executed marketing campaigns to drive events awareness.-Contacted various real estate developers and brokers to sponsor the events. Developed fee packages and led the selling and negation process with them to finalize and close the sponsorship-Meetings with the Production team to convey the exact layout and the set-up of the program-Make monthly plans for the program and conducting meeting with senior supervisors to pass on the detailed information -Host of TV program-Host of Canada Audition-Host of < 2014 Annual Vegetarian Banquet hosted by Cham Shan Temple>-Host of < 2015 Canada Global Chinese New Year Gala >-Host of < 2015 Mississauga Chinese New Year Gala >