Jacky Falkenberg Email & Phone Number

San Francisco Bay Area

Chief Marketing Officer and Co-Founder• Develop and execute comprehensive marketing strategies to promote AI tools and the Couro Platform• Collaborate with Co-Founders to ensure product features and benefits align with product market fit.• Establish and nurture partnerships with software companies, athletes, sports clubs, schools, and teams.• Oversee social media presence and engage with the audience to build brand loyalty.• Analyze market trends and competitor activities to identify opportunities for growth.

San Francisco Bay Area

320 East State Street, Ithaca, Ny 14850

• Manage social media and marketing campaigns• Create financial statements and audit accounting on a weekly basis• Designed kitchen in AutoCAD and oversaw the buildout of the restaurant space• Prepared all of the designs, menu development, and operation manuals• Performed all hiring and training for the restaurant while working 90+ hours per week

San Francisco Bay Area

• Implemented marketing strategies while adhering to a marketing calendar and use illustrator to design digital and print campaigns for all new menu launches and events• Recruited, interviewed, and supported top-level management positions• Pursued all local and federal permitting efforts (health permits, entertainment permits, etc.)• Managed guest touch points, third-party delivery partners, menu tastings and updates, team member trainings, and any additional operations-related efforts

Vice President January 2016 - May 2017VP Marketing January 2015 - January 2016• Acted as a project manager for various entrepreneurial initiatives and restaurant pop-ups• Executed all of the marketing efforts for events, fundraisers, and recruitment activities

• Constructed a comprehensive competitive set based on over 15 key performance indicators• Coordinated and facilitated photoshoots for lifestyle and online delivery assets• Created an excel model to determine optimal labor schedules given weekly sales

Columnist for "Surviving the Slope"

• Conducted market research related to the opening of their new cafe concept• Developed a retail snack program by contacting businesses and evaluating variouscompanies’ product offerings• Prepared digital training modules for the purpose of onboarding store-level team members• Analyzed customer surveys to derive meaningful opportunities for the founders of the company

• Performed dish preparation and plating on the line• Assisted with amuse-bouche and daily prep kit assembly for service• Directed interns in daily food preparations while working 40 hours per week

Woodside, California

Bachelor Of Science (B.S.), Htl - Hotel Administration

Activities and Societies: Delta Gamma Chi Chapter

Education record

Activities and Societies: The Samburu Project, The Heartbeat Newspaper Editor-in-Chief, Study Abroad in Florence, Study Abroad in Nantes.

Non-Award

Study Abroad Junior Year Spring Semester

Education record

Hosted an exchange student in Spring 2011 and studied abroad in Summer 2011