Jaclyn Ramirez, Mba Email & Phone Number

Oxnard, Ca, Us

Malibu, Ca

- Develop long- and short-term marketing strategies to reduce cost per lead spend and increase conversation rates on Google, Bing, and Facebook.- Ensure synergy and accuracy of messaging and “look” across all communication materials, channels, and platforms adhering to University branding and style guidelines.- Manage outside digital advertising consultants.- Foster working relationships with University stakeholders and departments—Integrated Marketing and Communication team… Show more - Develop long- and short-term marketing strategies to reduce cost per lead spend and increase conversation rates on Google, Bing, and Facebook.- Ensure synergy and accuracy of messaging and “look” across all communication materials, channels, and platforms adhering to University branding and style guidelines.- Manage outside digital advertising consultants.- Foster working relationships with University stakeholders and departments—Integrated Marketing and Communication team, Pepperdine Editorial Committee, Social Media Committee. - Manage $125,000+ digital marketing budget.- Evaluate ROI of marketing and communication efforts and expenditures that drive top-of-funnel prospective student traffic utilizing cost-effective, lead-generation tactics.- Copywrite and edit the bi-annual Dean’s Report, Newsroom articles, Press Releases, Blogs, and social media content. - Interact with students and alumni to create custom campaigns. - Oversee development of yearly marketing videos and recruitment campaigns. - Work closely with faculty to promote research and speaking opportunities. - Manage graduate student assistant position. - Maintain custom mailing and emailing lists. - Utilize MarketingCloud to send out emails to large audiences. Show less

-Worked closely with staff to define and execute marketingcampaigns, as well as met with clients to establish clearmarketing goals aligned with the company’s mission, values, anddirection.-Followed changes in industry trends and changing styles.-Created and managed Facebook Advertisements.-Implemented SEO strategies and maintenance, monthlyreporting, and site audits.-Created and scheduled content, custom images and brandingacross various platforms. Assisted… Show more -Worked closely with staff to define and execute marketingcampaigns, as well as met with clients to establish clearmarketing goals aligned with the company’s mission, values, anddirection.-Followed changes in industry trends and changing styles.-Created and managed Facebook Advertisements.-Implemented SEO strategies and maintenance, monthlyreporting, and site audits.-Created and scheduled content, custom images and brandingacross various platforms. Assisted with initial setup of socialchannels.-Uploaded blogs, media, and content to WordPress, Wix, andSquarespace sites.-Assisted in sending out weekly email marketing campaigns.-Ensured consistent adherence to brand guidelines andtrademarks in all marketing materials and activities.-Performed other duties as assigned. Show less

California State University Dominguez Hills

Worked closely with the student body marketing team and graphic designer to create publicity advertisements for ongoing Associated Student Inc., events.

United States

United States

Master Of Business Administration - Mba, Marketing

Courses: Personal and Leadership Development Workshop Behavior in Organizations Quantitative Analysis for Business Development Accounting.

Bachelor Of Arts - Ba, Communications Pr & Advertising

Activities and Societies: Kappa Delta Chi Sorority Inc.