Jaclyn Flora Email & Phone Number

Chattanooga, Tn, Us

United States

As a Digital Advertising Coordinator, I'm fortunate to work with nonprofit organizations including the National Brain Tumor Society, Armed Services YMCA, Arthritis Foundation, Autism Speaks, and the Crohn's and Colitis Foundation. As a coordinator, I work to see ads through strategy and ideation to creative concepts, and implementation on platforms like Microsoft Advertising, Meta Advertising, and Google Advertising. I also actively monitor ad performance and report data of campaign performance with GA4 and platform analytics. An important part of my role is to ensure our campaigns align with our nonprofit clients' mission, vision, fundraising goals, and advertising best practices. Responsibilities include data analysis, reporting, campaign creation, copywriting, Microsoft (Bing) Advertising, Google Analytics 4 (GA4), Google Ads, keyword search, SEO, creative direction, project management, and more.

As a freelance Social Media Manager and Content Creator, I specialize in creating impactful, data-driven social media strategies to help enhance online brand presence, and improve following and engagement. My clients have experienced a 17% MoM growth rate in their engagement, refined their messaging, and more. Responsibilities of my freelance work includes, but is not limited to, graphic design, competitor analysis, content strategy, brand management, social media strategy, industry research, copywriting, analytics, website management, design, and more.www.floragrowthstudio.com

Chattanooga, Tennessee, United States

As a Growth Marketer, I used data to shape marketing strategies and enhance campaign performance. I facilitated discussions to prioritize initiatives, overseeing all marketing tactics, including inbound/outbound email, social media, content, advertising, and SEO. My efforts encompassed a website redesign, social media management that resulted in a 29% MoM increase in LinkedIn engagement and SEO that saw a 71% MoM boost in SERP impressions, improving brand visibility. Additionally, I drove a 21% organic traffic increase, and implemented SEO strategies that led to a 298% growth in Google Search impressions and a 91% rise in organic keyword search appearances over six months, thereby elevating brand visibility, search engine rankings, and increasing lead generation and revenue.Responsibilities of my work included: social media management, content creation, content strategy, Google advertising, LinkedIn advertising, inbound and outbound email marketing, marketing strategy, website design, copywriting, project management, and more.

Dublin, Ohio, United States

As a Social Media Contractor, I successfully scheduled and managed social media content for five accounts in various industries, while staying up-to-date on current social media trends and related fields, obtaining an Agorapulse certification, and actively seeking out new ways to improve my skills by utilizing tools like HubSpot; further, I effectively streamlined workflows and increased efficiency for projects by actively utilizing Gain, Harvest, Asana, and Agorapulse.

Columbus, Ohio Metropolitan Area

As a Growth Marketing Intern, I was responsible for ideating and implementing strategic campaigns to increase brand growth and awareness, utilizing tools like Google Analytics UTM codes to track metrics, designing engaging social content with Sketch, Canva, and Miro, and conducting market research to effectively engage the audience on multiple platforms, resulting in a successful marketing campaign that increased waitlist growth and a 5x increase in brand awareness through Facebook Story Ads.

Dayton, Ohio, United States

During my time as a Marketing Intern, I worked closely with the Account Manager, proofing copy for various client print deliverables and marketing materials, while also conducting personal research to invest in my knowledge of marketing and best practices. Additionally, I successfully built and strengthened relationships with new and existing clients, navigating the challenges of COVID-19 by utilizing effective and intentional communication skills.