Jaclynn Brennan (Jax) is the CEO of Creative Duality, a trailblazer in brand development, community building, and strategic partnerships. She’s worked with powerhouse brands like Soho House, YouTube, Bumble, and UBS, earning a reputation for driving growth, sparking innovation, and building meaningful connections.A champion of personal branding, Jax helps CEOs and leaders uncover their core values, define their purpose, and craft standout strategies that amplify visibility and thought leadership. As Co-Founder and former CEO of Fyli Tribe, she built a thriving community of over 10,000 female founders, providing resources, education, and support to empower their entrepreneurial journeys.As an agency partner, Creative Duality, collaborates with YouTube on the Creator Collective initiative across the U.S. and Canada, fostering connection and growth in the creator economy. As a content creator herself, she shares her passion for entrepreneurship, travel, and fashion.Jax is also the Co-Founder and Executive Director of the ayana Foundation, a 501(c)(3) nonprofit dedicated to supporting first-time women founders building scalable businesses. Through ayana, she’s on a mission to make entrepreneurship accessible to all by providing essential tools, resources, and mentorship.With over a decade of experience as a Creative Director in luxury fashion, Jax thrives as a personal brand strategist, connector, and event producer, helping brands and entrepreneurs level up with bold ideas and creative solutions. She's professional, approachable, and always brings a little fun to the table.