Jaclyn Rae Laske (Steinhart) Email and Phone Number
Jaclyn Rae Laske (Steinhart) work email
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Jaclyn Rae Laske (Steinhart) personal email
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Digital Media expert with a demonstrated history of developing and executing campaigns that push the boundaries and exceed expectations. Over a decade of experience in digital strategy, planning, media buying, ad ops and data analysis with a passion for problem solving and a knack for team building. Clients value me as a thought leader who is able to translate their goals into an actionable plan for success.
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Jaclyn Rae Consulting
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Digital Media NinjaJaclyn Rae Consulting Jan 2021 - PresentClients include:RodgersTownsend (Digital Strategy and Operations)DDB (Social Media Strategy)Office of Experience (Interim Director of Digital Media)Velocity (Media Planning & Buying)
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Co-Founder And Chief Digital OfficerRiveter Digital Sep 2019 - Present -
Svp, Media & Client ServicesLiquidus Marketing May 2018 - Aug 2019
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Vp, Digital MediaLiquidus Marketing Jul 2017 - Apr 2018
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Senior Director, Media & Digital StrategyLiquidus Marketing Sep 2015 - Jun 2017
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Senior Subject Matter ExpertDigital Professional Institute Jul 2015 - Dec 2016Chicago, Il, Us• Created training materials for the IAB Digital sales manager certifications (DSMC)• Taught a digital media course to professionals that included industry regulations, strategy, planning, ad operations, trafficking, buying, optimizing, analyzing and reporting of digital advertising campaigns -
Director, Platform SolutionsDean Media Group Oct 2014 - Jul 2015Chicago, Il, Us• Product management and strategy for all Platform Solutions digital offerings - publisher, marketer/agency and vendor• Strategic revenue growth plans for all current publisher partners; project manager on all current/on-going initiatives within each account• Account Director for all publishers, main point of contact between each publisher partner and the internal teams within Dean• Account Executive for key marketer clients- develop & execute digital media plans that ensure KPIs are achieved on time and within budget• Prospecting and sales to new publishers and marketers for on-site media, mobile, data/audience targeting, and programmatic campaigns• Industry research/events; training team on all new trends in technology and media as well as the financial vertical -
Global Manager Publisher DevelopmentViewster Ag Oct 2013 - Oct 2014Zurich, Ch• Identify, negotiate and manage all supply-side partner deals for Viewster’s suite of ad-supported video syndication products • Product manage and liaise with all departments to ensure syndication technology is market ready and functions with minimal discrepancies• Extensive technical investigating, problem solving and solution management on both the internal and client facing levels• Spearhead the on-boarding process, analyze performance reports and strategically optimize revenue for both new and existing accounts• Oversee the design, structure and copy/content for the soon-to-be re-launched b2b website and partner reporting dashboard -
Senior Director, Digital Business DevelopmentEmmis Communications Aug 2011 - Oct 2013Indianapolis, In, UsLoud Digital: Entertainment Amplified• Developed and operated Loud Digital (a subsidiary of Emmis Communications)• Sourced, negotiated and managed all direct partnerships for Loud, growing the publisher network over 200% in 2013 (from 20M to >42M monthly unique visitors, as reported by ComScore)• Structured and oversaw the entire digital sales process, including quarterly sales goals and marketing plans; outperformed 2012 at 121% of revenue goal and was on pace to reach 143% of revenue goal for 2013• Built and Managed a team of (8) on campaign development, planning, execution, trafficking, reporting, and billing• Conceptualized and closed multi-platform marketing programs for clients such as Pepsi, HBO, McDonald’s, Ciroc, Marines and Vevo• Implemented and supervised all Programmatic vendor relationships and executions -
Branding, Marketing, And E-Commerce ConsultantQbs Designs Oct 2008 - Sep 2013• Planned and executed the re-branding and re-launch of “QBS designs” to ensure a smooth financial transition with a strategic brand focus • Compiled and analyzed inventory, production, sales, and show engagement reports to generate the annual business strategy and revenue projections • Developed and implemented marketing plans spanning display, social media, email, SEO/SEM, re-targeting, mobile, and events
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Senior ManagerAlloy Digital Jan 2009 - Aug 2011New York, Ny, UsSenior Manager, Talent & Publisher Relations: 02/2009-08/2011Manager, Branded Entertainment: 01/2010-08/2010Interactive Business Development Specialist: 02/2009-01/2010• Developed and produced 360° branded entertainment campaigns including web series, live events, social media, custom integration, and celebrity endorsements for clients such as Coca Cola, Canon, P&G, Tampax, Macy’s, 20th Century Fox, HP, and Under Armor • Increased traffic, users, and audience engagement for the Alloy Digital Network through a combination of strategic partnerships and exclusive content production; grew monthly unique visitors from 3M to 60M, resulting in a direct revenue increase of over 230%• Tracked and Analyzed digital video, web, and social media trends across multiple platforms and demos • Produced original video content and web series (both editorial and brand sponsored), from ideation and piloting to packaging and distribution • Established and maintained celebrity relationships with publicists, managers, and agents; handled all contract negotiations • Negotiated content licensing deals with 3rd party producers, television networks, and music labels such as Sony, WatchMojo, Young Hollywood, Warner Music, Universal Records, Alloy Entertainment, ABC Family, and MTV• Assisted VP of Biz Dev with quarterly and yearly budgets, client presentations, program analysis, and revenue projections -
Junior Trader / Sales & Trading LiaisonSecondmarket, Inc. Jul 2007 - Oct 2008New York, Ny, Us• Researched and negotiated trades for positions in warrants, 144, common stock, trade claims, Private company shares and Auction Rate Securities: Series 7 & 63 Licensed (currently inactive); experience using the Bloomberg portal• Introduced and transitioned new clients to the trading desk as well as solidifying and expanding existing client relationships• Attended industry conferences to present the online trading platform along with the restricted securities business to potential new clients
Jaclyn Rae Laske (Steinhart) Skills
Jaclyn Rae Laske (Steinhart) Education Details
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New York UniversityStudio Art
Frequently Asked Questions about Jaclyn Rae Laske (Steinhart)
What company does Jaclyn Rae Laske (Steinhart) work for?
Jaclyn Rae Laske (Steinhart) works for Jaclyn Rae Consulting
What is Jaclyn Rae Laske (Steinhart)'s role at the current company?
Jaclyn Rae Laske (Steinhart)'s current role is Digital Media Expert l Problem Solver l Team Mom.
What is Jaclyn Rae Laske (Steinhart)'s email address?
Jaclyn Rae Laske (Steinhart)'s email address is jl****@****dus.net
What is Jaclyn Rae Laske (Steinhart)'s direct phone number?
Jaclyn Rae Laske (Steinhart)'s direct phone number is (312) 337*****
What schools did Jaclyn Rae Laske (Steinhart) attend?
Jaclyn Rae Laske (Steinhart) attended New York University.
What are some of Jaclyn Rae Laske (Steinhart)'s interests?
Jaclyn Rae Laske (Steinhart) has interest in Start Ups, Fashion, Baking, Reading, Music, Running, Travel, Health.
What skills is Jaclyn Rae Laske (Steinhart) known for?
Jaclyn Rae Laske (Steinhart) has skills like Consulting, Market, Adobe Contribute, Celebrity, Canon, Vendors, Sales, User Experience, Partner Development, Consideration, Producers, Branded Entertainment.
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