Jaclyn Simmons Email & Phone Number

Osaka, Jp

Irvine, California, Us

• Brand Manager to Naruto, God Eater 3 and Sword Art Online game series. (PS4/Xbox/PC/Nintendo Switch)• Lead development of the 360, go-to-market live plan strategy, work with studio and product teams on execution, monitor performance, and optimize tactics based on results.• Partner cross-functionally to ensure product development among digital (1st party), PR, social media, events, CRM, and sales are aligned with both strategic objectives and financial goals.• Manage North American region product marketing budgets and align with global execution initiatives.

Atlanta, Ga, Us

• Previous Brand Manager to television series, ‘OK K.O.! Let’s Be Heroes’ and ‘Mighty Magiswords’. • Developed and executes 360 marketing and media strategies to align with product goals and objectives for over 30+ CN Gaming titles.• Experienced in mobile (F2P and Premium), console, and PC promotions, in both digital and physicalproduct releases. Gained opportunities to collaborate with indie partnerships such as Capybara Games as well as high profile partnerships with Mojang’s Minecraft and WB Interactive’s Lego Dimensions.• Spearheaded industry events (E3, PAX East/West, SDCC) for community and media outreach.• Managed end-to-end logistics including budgeting, concept, and overall brand support.

• Prepares and presents strategic marketing recommendations to clients, including strategy, rationale, and additional collateral. Performs detailed analysis and publisher audits to develop marketing initiatives for independent developer clients in different gaming platforms (Mobile, PC, Playstation Network).• Partnered with Steel Media to execute a two-week $12,000 advertisement campaign for mobile client,Wizards and Wagons. Initiative included skin site takeovers, top MPU placement and sponsored articleswithin the Steel Media network (PocketGamerUK, AppSpy, 148Apps, Quality Index). Wizards andWagons received, ‘Game of the Week’, within its first week of launch.

Chiyoda-Ku, Tokyo, Jp

• Responsible for overseeing national paid accounts and coordinates digital initiatives to drive traffic andlead capture to consumer site, Mitsubishicomfort.com. Recent efforts translated to 20% increase intraffic and 89% increase in lead generation in a year over year comparison.• Appointed as marketing lead for Mitsubishi Electric’s first consumer app launch, kumo cloudTM.Supports a cross-functional relationship between in-house app developers and vendors to ensure product deliverables were published on Google Play, iTunes, and Amazon Appstore.• Composed a three tiered analytic dashboards based on website activity, regional initiatives, competitive intelligence, and Mitsubishi Electric application performance.

• Ensure cohesion and integration to maximize visibility and awareness of Charleston's Flat Track Roller Derby team.• Facilitate communication between Art, Events, Media, Merchandise, Social Media/Website, and Sponsorship committees on branding, promotion, and the overall marketing strategy.• Manage the development of assets for social, media, and sponsorship that assist with the overall communication strategy.

In charge of developing, implementing, and maintaining overall strategic social media and mobile marketing campaigns. My responsibilities include:• Appointed social media handler for MOBA SmashMuck Champions and all Kiz mobile games.• Assist in the development of communication strategies and social campaigns (PR, Packaging, Social, Research) to engage our fan base.• Maintain the Smashmuck Champions newsletter of over 58,000 subscribers.• Research and compile detailed analytical reports of target audiences and competitive product activity.

• Assisted Japanese students in the grammar and mechanics of the English Language. Volunteered outside of the University to various middle schools, high schools, and kindergartens in the Aichi district to assist English teachers and promote American culture.• Participated as a co-host for a nation-wide International Reading Competition. • Received a scholarship to serve as a global ambassador and participated in a multitude of clubs and cultural activities.

• Collaborated and created a bilingual press kit to show the demographics of our 877,500 visitors, the site’s history, and our affiliations.• Traveled to major cities to interview and report live shows and translated online questionnaires from Japanese bands touring the United States. Translated Japanese to English information on Japanese rock bands, music release reviews, and tour dates.• Interacted with over 2,000 subscribed readers through Facebook, Twitter, and blogging to broadcast news, giveaways, and contests.

Bachelors Of Science, Public Relations

Certificate, Intensive Japanese Language Program

Education record