Jaclyn Tiu Email & Phone Number

-Daily editing and proofreading of tech articles-Curation of guest-contributed content for the website-Liaise with and coordinate with guest authors for publication of content-Manage relations with Tech in Asia’s community members-Source and scout for content partnerships with venture capital firms, individual writers, entrepreneurs, etc.-Create sprints and plans to increase the site’s viewership. This includes brainstorming, planning, executing, and evaluating programs from the ground up.-Handle and liaise with the Star Contributors for the site.

Social media marketing-Conceptualize, plan, and post all relevant social media content for the company across social media channels (Facebook, Twitter, Instagram, Youtube, Snapchat)-Track data and analytics of each social media site and create plans to improve efforts.-Research, field test, and report on new social media and digital trends.Email Marketing-Created content for several of the hotel’s email newsletters.-Liaised with email marketing partner to ensure timely delivery and email blasts.-Monitor and track analytics of all email marketing campaigns and create reports to improve efforts.Copywriting-Wrote copy for the hotel’s onsite and online posters, advertising material, and other collaterals.-In charge of proofreading, editing, and ensuring all copy onsite and online are impeccable and aligned with other company assets.Project Management-Conceptualized and spearheaded projects to further improve social media presence and engagement, -as well as other related projects.-Liaised with the sales and marketing department as well as other concerned departments for collaterals and other needs.Online Marketing-In charge of the hotel’s presence on online listing sites like Foursquare, Yelp, Zomato, Looloo, Tripadvisor, and Foodie Finder.-Ensured all content and information for each restaurant and hotel listing were updated and aligned with hotel assets.-Conceptualized efforts to improve digital presence on online listing sites and to drive reviews.

Several

Blue AgilePitched and wrote ten articles for the company, which specializes in creating advertising platforms that utilize real-time bidding. Articles were specifically about the emerging industry of programatic advertising and why it is important. OLXPitched ideas for articles about food, shopping, and other lifestyle topics for the OLX website. Conducted interviews with people and crafted interview questions for a segment on the OLX website.Daring PenguinWorked with an independent company which created a website called Daring Penguin—a website about travel trends and popular food destinations all over the world.Pitched article ideas and wrote numerous articles on food and experiences in America, Japan, and the Philippines.

Singapore

Worked under the Straits Times in the editorial projects unit. Team member of the events arm that organized and prepared several key events for the newspaper.Planned, coordinated, and covered events including: 170th anniversary concert series, Singapore STories press conference, and Singapore STories photo exhibit launch.Researched and pitched ideas for stories and infographics on climate change. Researched and wrote write-ups for internal presentations and communications.Coordinated and brainstormed with supervisor on ideas for internal projects and brand awareness.

Manila

Analyzed client needs from client briefs and subsequently designed ideas to reach target markets.Wrote copy for blurbs, social media posts, and concept boards for various clients.Created brand names and descriptions for up and coming western companies.Participated in brainstorming sessions with the team to come up with buzz advertising campaigns.

Manila

Managed and headed the newsletter team and creatives arm of the organization.Handled the organization’s social media accounts including Facebook, Twitter, and email.Coordinated and created promotions and promotions plans for the organization. Headed several events and coordinated with respective core teams for the organization.Part of the leadership committee which was involved in the overall management of the organization.

Work From Home

Wrote monthly articles under the headline: “Around the World” about different food items all over the world and their history.

Manila

Coordinated and assisted in the Best of the Best: Philippines book launch, a key project of the company.Coordinated, attended, and assisted in events: Book launches, food tasting events, photo shoots, and press conferences.Managed the magazine’s Facebook page.Wrote for the following sections of Mabuhay Magazine: What’s Up, Milestones, In the News, Last Frame, and picture captions.Wrote two feature articles for Mabuhay Magazine released in their April 2014 and June 2014 issues.Represented the company for possible feature article prospects.

Bachelor’S Degree, Communication And Media Studies

Activities and Societies: Ateneo Christian Life Community

Bachelor Of Fine Arts (Bfa), Creative Writing, Honorable Mention 3.36/4.0