As a product marketing manager at Cove, I help make saving money fun for thousands of users. I create and execute growth strategies that drove us from 0 to 9k+ waitlist signups and now drive user acquisition and engagement for our newly launched app. I develop content and campaigns that educate people about finances while highlighting our app's innovative features. I also partner with universities and influencers to spread the word about our mission to make saving effortless.I also bring my analytical abilities and creative spirit to Rivian's mission of keeping the world adventurous forever. As an employee communications and experience, I develop communications plans and manage content to boost employee engagement across multiple facilities. I capture the Rivian culture through photos and videos, and design signage, presentations, and digital experiences to inform and inspire employees. I graduated from Cal Poly Orfalea College of Business with a BBA in 2022, where I honed my skills in Excel and financial modeling, and participated in the Cal Poly Startup Marathon. I am an adventure enthusiast and a marketing maverick, passionate about creating engaging experiences that drive business results. I am continuously learning and optimizing to build memorable brands that connect with consumers.