Field Market Manager
Current- Oversee all retail accounts in Wisconsin (On/Off Premise)- Make regular account visits, 40 accounts per week - Developing a territory on new and existing product offerings- Building key retail relationships, merchandising and selling into retailers- Driving growth, gaining market share, and growing distribution at retail in beverage- Visit and track retail accounts, key contacts, and document in CRM tools daily- Executing trade marketing campaigns to drive velocity for… Show more - Oversee all retail accounts in Wisconsin (On/Off Premise)- Make regular account visits, 40 accounts per week - Developing a territory on new and existing product offerings- Building key retail relationships, merchandising and selling into retailers- Driving growth, gaining market share, and growing distribution at retail in beverage- Visit and track retail accounts, key contacts, and document in CRM tools daily- Executing trade marketing campaigns to drive velocity for brands- Work with and train distributor sales reps on sell-in of products, merchandising, and sampling- Set up, attend, and represent Western Spirits at distributor trade shows and events - Present and pitch new products and set displays to distributors Show less