Jacob Andsager

Jacob Andsager Email and Phone Number

Marketing Director @ Geneva10
Seattle, WA, US
Jacob Andsager's Location
Seattle, Washington, United States, United States
About Jacob Andsager

I'm an experienced digital strategy executive and successful D2C e-commerce founder with 9 years of recent online retail, marketing, leadership, and product development experience from Amazon. Prior to Amazon, I led digital experience and online acquisition projects for a number of fortune 500 companies. My skill set includes Customer Experience, Interactive Marketing Strategy, E-business, Analytics, and Strategy. I am a strong business development professional with a MBA focused in Marketing, Finance, Managerial Analytics from Northwestern University - Kellogg School of Management and I hold an MS in Information Architecture from Illinois Institute of Technology. I'm highly data-driven and analytical in my decision making and have a history of leading, developing, and motivating high-performing teams. I am currently an executive with the National Nordic Museum where I am leading the digital transformation initiatives and have rebuilt the museum's technological infrastructure from the ground up.

Jacob Andsager's Current Company Details
Geneva10

Geneva10

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Marketing Director
Seattle, WA, US
Employees:
77
Jacob Andsager Work Experience Details
  • Geneva10
    Marketing Director
    Geneva10
    Seattle, Wa, Us
  • Geneva10
    Marketing Director
    Geneva10 Jan 2023 - Present
    Delavan, Wisconsin, Us
  • The Modern Dane
    Founder
    The Modern Dane Aug 2019 - Present
    Seattle, Washington, Us
  • National Nordic Museum
    Head Of Digital Strategy
    National Nordic Museum Mar 2021 - Jan 2023
    Seattle, Washington, Us
    Serve as a member of the Museum’s executive leadership to provide vision and direction for the National Nordic Museum’s digital outreach strategy to engage a diverse, global audience. Conceptualize and implement cohesive digital outreach initiatives that harness emerging technologies to deliver content, improve e-commerce solutions, enrich customer-facing experiences, and generate new business opportunities.
  • Amazon
    Sr. Product Manager, Amazon Marketplace
    Amazon Apr 2017 - Mar 2021
    Seattle, Wa, Us
  • Amazon
    Engagement Marketing Lead, Amazon Video
    Amazon Feb 2016 - Apr 2017
    Seattle, Wa, Us
  • Amazon
    Manager, Vendor Management
    Amazon Jan 2015 - Feb 2016
    Seattle, Wa, Us
  • Amazon
    Sr. Marketing Manager, Tools & Home Improvement
    Amazon Sep 2012 - Jan 2015
    Seattle, Wa, Us
  • Discover Financial Services
    Manager, Discover Home Loans
    Discover Financial Services Nov 2011 - Sep 2012
    Riverwoods, Il, Us
    Led team responsible for online customer experience, site optimization, and conversion rates.¬• Launched Discover Home Loans’ site and online analytics platform.• Managed testing and continues enhancements of site and landing pages.• Responsible for performance metrics and reporting.
  • Discover Financial Services
    Manager, Online Acquisitions
    Discover Financial Services Aug 2010 - Nov 2011
    Riverwoods, Il, Us
    Led team responsible for Discover.com acquisitions homepage as well as online acquisition through the direct channel. Led A/B and multi-variate testing and targeting efforts as well as Paid Search and online analytics efforts.• Instituted Discover’s first testing platform and led testing strategies and execution.• Drove executive buy-in for and launched Discover’s first customer ratings and review program.• Launched full redesign of Discover.com’s acquisition pages.• Overcame immense internal resistance to launch the first online analytics platform with direct access for Marketing. • Led efforts to test and enhance designs and functionalities of Discover.com to drive prospect traffic, increase conversion rates, and enhance usability. • Led paid and organic search programs, redefining Discover’s branded keywords strategy.
  • Discover Financial Services
    Project Manager, E-Business
    Discover Financial Services Aug 2008 - Aug 2010
    Riverwoods, Il, Us
    Developed application workflows, information architecture frameworks, and design treatments for web pages. • Led efforts to fully redesign Online Statements including the hugely successful Spend Analyzer tool. • Led large project with 12 different work-streams to ensure compliance with revised Regulation Z across all of Discover’s online real estate including online statements and interactive tools.
  • Allstate Insurance Company
    Internet Marketing Manager
    Allstate Insurance Company Aug 2006 - Aug 2008
    Northbrook, Il, Us
    Managed 17,000+ Allstate agency websites and Agent Locator. Led redesign, developed partnerships, ran campaigns, and enhanced functionalities. Led Multivariate Testing efforts on Allstate.com. • Secured $1M in funding for a redesign of the agents’ websites aiming to enhance personalization and differentiation among the agents while enhancing the customer experience of the sites. • Led cross-channel subcommittee of the National Advisory Board of top-performing insurance agents. • Developed reports and dashboards to identify areas of opportunity and guide strategic planning.
  • Verizon Wireless
    Online Marketing Manager
    Verizon Wireless Jul 2003 - Jul 2006
    Basking Ridge, Nj, Us
    • Managed acquisition e-mail, banner campaigns, and sweepstakes. • Managed all Midwest promotional microsites.• Spearheaded several initiatives to enhance digital capabilities. • Forecasted sales trends and delivered monthly analysis for marketing leadership. • Managed consumer data from customer and prospects database for targeted Database Marketing campaigns.
  • Telia Internet A/S
    Associate Editor
    Telia Internet A/S Jan 2001 - Jul 2002
    Solna, -, Se
    • Wrote for and edited the movies, literature, culture, and health sections of the biggest broadband entertainment portal in Denmark at the time. • Directed creative development and content strategy.• Developed site architecture.

Jacob Andsager Skills

E Commerce Online Marketing Digital Marketing Marketing Strategy User Experience Seo Online Advertising Web Analytics Web Marketing Direct Marketing Analytics Ppc Content Strategy Digital Strategy Interactive Marketing Customer Experience Consulting Information Architecture Web Design Sem Mobile Marketing Database Marketing Creative Direction Customer Acquisition Corporate Finance E Business Google Analytics Lead Generation Mobile Devices Conversion Optimization Pay Per Click Paid Search Organic Search Usability Testing Site Optimization Marketing Management Performance Metrics Interactive Marketing Strategy Landing Page Optimization Website Optimization Online Acquisition Online Conversions Digital Strategies A/b Testing Multivariate Testing Mobile

Jacob Andsager Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Managerial Analytics
  • University Of Chicago
    University Of Chicago
    Integrated Marketing Communications
  • Illinois Institute Of Technology
    Illinois Institute Of Technology
    Information Architecture
  • Copenhagen University
    Copenhagen University
    Comparative Literature

Frequently Asked Questions about Jacob Andsager

What company does Jacob Andsager work for?

Jacob Andsager works for Geneva10

What is Jacob Andsager's role at the current company?

Jacob Andsager's current role is Marketing Director.

What is Jacob Andsager's email address?

Jacob Andsager's email address is ja****@****ess.com

What is Jacob Andsager's direct phone number?

Jacob Andsager's direct phone number is +177335*****

What schools did Jacob Andsager attend?

Jacob Andsager attended Northwestern University - Kellogg School Of Management, University Of Chicago, Illinois Institute Of Technology, Copenhagen University.

What are some of Jacob Andsager's interests?

Jacob Andsager has interest in User Interfaces, Allstate Insurance, Technology, Arts And Culture, Kellogg School Of Management, User Experience, Health, Children, Outdoors, Web Development.

What skills is Jacob Andsager known for?

Jacob Andsager has skills like E Commerce, Online Marketing, Digital Marketing, Marketing Strategy, User Experience, Seo, Online Advertising, Web Analytics, Web Marketing, Direct Marketing, Analytics, Ppc.

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