Jacob B. Email & Phone Number

Atlanta, Georgia, US

New York, NY, US

Los Angeles, CA, US

• Experience communicating with large consumer brands, discussing the complexity of blockchain technology, metaverse, brand partnerships, and marketing.
• Responsible for creating, analyzing, approving, and presenting marketing pitch decks to high level executives, brands, and celebrities.
• Garnered long-standing relationships with musicians, athletes, creators, actors, and key executives to facilitate unique business opportunities.
• Launched a podcast focused on Web3 & Innovation featuring top executives, creatives, and leaders within their field. Responsible for sourcing guests for the podcast and owning content marketing and promotion.
• Established relationships with various Web3 companies such as The Sandbox, Polygon, Coinbase, OneOf, Solana, etc.

Menlo Park, CA, US

- Successfully managed a $100MM+/year business within the Music & Live Events Vertical working with clients such as Live Nation, Ticketmaster, and AEG Presents. - Appointed to Instagram Digital Collectibles team to lead creator partnerships and enroll top-tier creators into the alpha. - Crafted a Vertical playbook that included social best practices.

Menlo Park, CA, US

- Increased revenue YoY by 30% (+$10M) as the day-to-day lead for Disney TV (ABC, ESPN, FX, Disney Channel, ABC News), a top 20 advertiser for Facebook Inc. - Involved in the strategic planning of various Ad Products (Reels, Lead Ads, Story Ads) with Engineering and Product Marketing Teams that enhanced advertiser quality score by 30%. - Assisted in.

Menlo Park, CA, US

• Built and executed against a strategic business plan for the Sports Vertical to help Sports partners sell tickets, drive tune-in, drive leads, and promote branded content with Facebook’s advertising solutions; this.
• Utilized various internal tools such as CRM, Advertiser Analytics, Ads Reporting, and Health Checks to provide clients with campaign optimization recommendations.
• Scaled education to over 150+ partners by creating a custom Blueprint eLearning course for Sports. Hosted 100+ Sports partners at SXSW in 2017 for a Sports Summit showcasing advertising practices.
• Worked with FB Inc. National Marketing Team to build out 12 different FB4B Case Studies highlighting the success of Sports partners (Golden State Warriors, NHL, Miami Dolphins, etc.) using our Ads products and creating.
• Fostered a strong relationship with Sports Partnerships to ensure we have a combined narrative (organic + paid), that we’re partnering together in one Facebook approach, and we’re creating the best experience for our.

El Segundo, CA, US

- Demonstrated success in exceeding revenue targets achieving 120% of assigned quotas in consecutive quarters in 2013, while managing a portfolio of 50+ clients across diverse industries. - Led sales process for new clients working with Media Operations and Creative to build RFPs based on driving key business KPIs. - Managed daily production of the.

El Segundo, CA, US

- Collaborate with Account Executive to understand and interpret client goals and objectives and brainstorm solutions. - Work and clearly communicate with all internal departments (Sales, Ad Ops, Accounting, Media, etc.) - Create media plans that meet and exceed customer needs and maximize revenue for Dedicated Media - Handle client services by collecting.

New York, New York, US

- Managed the development, launch and delivery of online advertising campaigns across Viacom’s Music and Entertainment sites (MTV, VH1, ComedyCentral, Spike, GameTrailers, LogoTV) - Maintained essential internal and external relationships from pre-sale to post campaign- Assists Sales Service Executive in developing strategic proposals and creative.

College Station, TX, US

- Supported the Communications and Marketing team in planning and executing digital marketing and communications campaigns to enhance Texas A&M IT’s brand presence.- Developed and implemented communication plans that increased engagement and awareness for Texas A&M IT services.- Through targeted campaign strategies, launched and grew the Texas A&M IT.

Key Milestones: - Garnered 30,000+ MAUs to the website on a consistent basis - Partnered with over 60 local business across various verticals (Retail, F&B, Insurance, etc.) - Hosted a premiere event with Grammy winning recording artistResponsibilities: - Built an Internet-based promotional company to help college students maximize their experience in the.