Spearheaded technical leadership for diverse Salesforce projects across the United States.Led cross-functional teams, ensuring alignment with business processes and objectives.Translated complex business requirements into scalable solutions optimized for Salesforce platforms.Provided accurate estimations of project timelines and communicated associated risks and benefits.Offered hands-on technical guidance to developers, ensuring high-quality deliverables.Developed and managed comprehensive test plans to ensure solution integrity and performance.Kept abreast of new Salesforce products and technical advancements, integrating them into project strategies.Provided technical expertise during sales processes, aiding in scoping, and estimating project requirements.Participated in marketing events such as sales meetings, contributing to client engagement and acquisition.Demonstrated thought leadership through publishing, public speaking, and client presentations.Acted as a coach and mentor to junior team members, fostering their technical and professional growth.Conducted candidate interviews, ensuring the recruitment of skilled individuals aligned with project needs.

Design, develop, and implement customized Salesforce solutions to support various business processes and requirements.Collaborate with stakeholders to gather and analyze business needs and translate them into technical requirements.Serve as the subject matter expert on Salesforce platform capabilities, best practices, and industry trends.Configure and customize Salesforce objects, fields, layouts, workflows, process builder, and other platform features to enhance system functionality.Perform system administration tasks such as user management, security settings, profiles, roles, and data management.Develop and maintain documentation, including system configurations, processes, and user guides.Collaborate with cross-functional teams to integrate Salesforce with other systems and applications.Provide user training, support, and troubleshooting to ensure user adoption and satisfaction.Conduct regular system audits and implement necessary enhancements to optimize system performance and efficiency.Stay up to date with Salesforce releases, new features, and industry best practices.

Product Owner of the CRM platform who works with various departments in implementing and growing the digital capabilities of over 150 brands.Provide guidance and leads in developing key systems including CRM, eCommerce, Content Management Systems, compliance, and payment processing.Oversee day-to-day support and performance of systems, business processes, and strategy execution.Developed and Implemented Salesforce CRM platform to collect and activate customer preferences and historical data.Lead project in setting website standards for advanced analytics and online marketing strategies.Provided and supported implementation of business solutions by identifying business needs and carrying out necessary practices and processes.Communicated and monitored project progress by tracking activities and publishing progress reports.Provided guidance with marketing strategies and how to leverage the technology being implemented to increase customer acquisition, retention, and growth.Activated and Implemented Service Cloud Case Management system.Implemented Salesforce Commerce Cloud and OMS while migrating from legacy systems.Collaborate with cross-functional teams to identify and prioritize business needs and requirements for the CRM platform.Collaborate with cross-functional teams to identify and implement innovative solutions to optimize business processes and drive operational efficiency.Provide strategic guidance and recommendations to senior leadership on the adoption and integration of emerging technologies and trends in CRM, eCommerce, and content management systems, to drive business growth and competitive advantage.

Provide e-commerce optimization strategy and implementation support including SEO, Analytics, Website Optimization in both User Interface and User Experience.Interface with clients to provide additional support and collect business requirements as needed.Developed a standard for Corra to provide a packaged website tagging structure that seamlessly integrated with Magento, Google Tag Manager, and Google Analytics.Stay updated with the latest trends and developments in e-commerce optimization, SEO, analytics, and website optimization to ensure that Corra remains at the forefront of the industry and delivers cutting-edge solutions to clients.Collaborate with the client to identify and implement effective e-commerce optimization strategies based on their specific business requirements.Analyze client websites and provide recommendations to improve the user experience and conversion rates.Research and identify new technologies and tools that can enhance e-commerce optimization strategies and improve client outcomes.

Supervised SharePoint site from all aspects, including design, content management, building automated business processes, and developing new project requests to fulfill business needs of site.Analyzes various forms of business data to develop and implement strategies across the business, and collaborates with managers and IT personnel to plan, build, and implement various projects.Redesigned and managed company public website to fulfill company direction and goals while providing the most user-friendly experience across multiple platforms.Troubleshoot and developed solutions centered around the core concepts of business process management, collaboration, business intelligence, and enterprise content management.Created, distributed, and analyzed various forms of promotional content in line with marketing strategies across multiple channels, including online, email, and print advertising.Develop and maintain strong relationships with business stakeholders to understand their needs and translate them into actionable business requirements.Identify opportunities for process improvement and automation to increase efficiency and reduce costs.

Provided technical leadership and managed deliverables, continuously improving policies and procedures to accommodate and promote customer expansion.Applied software development cycle to integrate new functions in SAP and improve legacy programs to promote a user-friendly online experience.Analyzed and reported weekly project progress and reported findings to upper management, ensuring all deadlines and time frames were met for deliverables.Proactively worked within multiple departments including Merchandising, Marketing, and Engineering to grow and expand online business.Assisted with customer transition from traditional B2B sales department to an online platform and trained new employees on all new Internet retail concepts and processes.Implemented a B2B self-service e-commerce platform that generated over $100M in profitable net sales with the first year.Created and developed new workflows to streamline manual business practices into systematized workflows that were integrated in day-to-day operations of multiple cross-functional departments.Developed and expanded customer relations by communicating common customer problems with the team, to institute solutions within the e-commerce platform to meet customer expectations.Identify opportunities for process improvement and recommend changes to optimize business operations.

Initiated and developed business customer relationshipsPresented and directed new customer clientele to the business departmentTrained and assisted new hires in business operations

Promoted to Assistant Sales Manager in earl Dec, 2006 but could not accept due to school schedule interferingEducated customers in finding the right products for their needsTrained and educated new hires