Jacob Botta

Jacob Botta Email and Phone Number

VELO Marketing Director at Reynolds American Inc. @ Zirrus
Winston-Salem, NC, US
Jacob Botta's Location
Winston-Salem, North Carolina, United States, United States
Jacob Botta's Contact Details

Jacob Botta personal email

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About Jacob Botta

Strategic marketing leader and entrepreneur with extensive multinational experience in managing some of the world’s largest and most iconic brands. Founded and led startups across diverse industries including Wine & Spirits, SaaS, and Medical Devices. Proven achievement in driving profitable growth through strategy realignments, consumer-centric brand building, first-to-market innovation, integrated campaigns, and creating operational efficiencies.Core Strengths: - Brand Portfolio Strategy- Digital Marketing and eCommerce - Driving Innovation- Consumer Insights - Consumer and Trade Activation - Trade Marketing - Team BuildingA passionate and entrepreneurial leader who courageously does what it takes to deliver game-changing results with the empathy and skills to foster collaborative, high-performance teams in diverse cultural environments.

Jacob Botta's Current Company Details
Zirrus

Zirrus

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VELO Marketing Director at Reynolds American Inc.
Winston-Salem, NC, US
Website:
zirrus.com
Employees:
94
Jacob Botta Work Experience Details
  • Zirrus
    Zirrus
    Winston-Salem, Nc, Us
  • Reynolds American Inc.
    Marketing Director
    Reynolds American Inc. Apr 2020 - Present
    Us
  • Nakal Gin
    Founder
    Nakal Gin Nov 2018 - Present
    Led Nakal Gin's launch from the creation of the brand concept to logistics, procurement and execution of the marketing strategy.• Designed and managed the eCommerce and digital marketing platforms with a focus on social media influencers and opinion-leading bartenders to drive consumer trial and preference. • Established sales and distribution partnerships with leading eCommerce and premium retailers. • Nakal received a Gold Medal from CWSA 2019 and a Silver Medal from the Asian IWSC
  • Quest Companies, Inc.
    Marketing And Business Development Lead
    Quest Companies, Inc. Jun 2018 - Apr 2020
    Winston-Salem, Nc, Us
    Led transformation of Quest from a field services research agency to a digital marketing insights and competitive intelligence SaaS provider.
  • Dbs System
    Marketing And Sales Lead
    Dbs System Jan 2016 - Aug 2018
    Gland, Vd, Ch
    Led the marketing and sales strategy for a medical device start-up with the objective to establish the use of micro blood sampling as a more cost efficient and practical solution to traditional venepuncture.
  • Mattel, Inc.
    Country Manager
    Mattel, Inc. Aug 2014 - Oct 2015
    El Segundo, California, Us
    Led Mattel India with over $100 Million in toy and licensed product sales. Responsible for the full P&L and leading a team of over 70 people.
  • Jti (Japan Tobacco International)
    Director - Portfolio, Brand And Trade Strategy
    Jti (Japan Tobacco International) Jan 2012 - Dec 2013
    Geneva, Ch
    Led consumer and trade marketing for Malaysia with 20% SOM and revenue over $150 million. Responsible for Mevius, the fastest growing premium brand, Winston, the #1 value for money brand, Salem the #1 menthol brand, and Camel. Led team of 11 people.
  • Jti (Japan Tobacco International)
    Director - Portfolio Strategy
    Jti (Japan Tobacco International) 2007 - 2012
    Geneva, Ch
    Accountable for developing numerous systems to ensure JTI’s brand portfolio is effectively supported and evolved with a strategic approach to portfolio management. Acted as a strategic business partner in collaboration with global brand teams, supporting functions and consultants leading initiatives to assess and optimize the global portfolio mix. Led team of 4 people.
  • Jti (Japan Tobacco International)
    Marketing Manager
    Jti (Japan Tobacco International) 2006 - 2006
    Geneva, Ch
    Managed the consumer and trade strategy for the Swiss market with a budget over $20 million. Accountable for strategic planning, brand management of Winston and Camel, trade channel strategy, pricing strategy and new brand launches. Led team of 3 people.
  • Jti (Japan Tobacco International)
    Brand Manager
    Jti (Japan Tobacco International) 2004 - 2006
    Geneva, Ch
    Managed the Winston brand including advertising, consumer promotions and new product development with revenue exceeding $20 million supported by a marketing budget over $9.5 million (share of market: 5% and share of media voice: 7%). Led team of 3 people.
  • Jti (Japan Tobacco International)
    Commercial Brand Manager
    Jti (Japan Tobacco International) 2001 - 2004
    Geneva, Ch
    Managed the commercial aspects of the Camel brand through market performance evaluation and prioritization of resources, while ensuring the brand portfolio and pricing strategy was properly applied across markets, resulting in increased sales and financial growth.

Jacob Botta Skills

Brand Management Customer Insight Fmcg Marketing Strategy Brand Equity Trade Marketing Strategy Management Marketing Management Business Strategy Competitive Analysis Market Analysis Product Development Marketing International Marketing Shopper Marketing Strategic Planning Segmentation Fast Moving Consumer Goods Business Planning Integrated Marketing Negotiation Forecasting Budgets Tobacco Market Research Business Development Leadership Financial Analysis Project Management Marketing Communications Key Account Management P&l Management Team Management Market Planning Account Management Digital Marketing Digital Strategy Social Media Marketing Advertising Start Ups Brand Development E Commerce Product Launch Brand Strategy Strategic Marketing Sales And Marketing

Jacob Botta Education Details

  • Virginia Tech
    Virginia Tech
    Marketing

Frequently Asked Questions about Jacob Botta

What company does Jacob Botta work for?

Jacob Botta works for Zirrus

What is Jacob Botta's role at the current company?

Jacob Botta's current role is VELO Marketing Director at Reynolds American Inc..

What is Jacob Botta's email address?

Jacob Botta's email address is ja****@****hoo.com

What is Jacob Botta's direct phone number?

Jacob Botta's direct phone number is +417913*****

What schools did Jacob Botta attend?

Jacob Botta attended Virginia Tech.

What skills is Jacob Botta known for?

Jacob Botta has skills like Brand Management, Customer Insight, Fmcg, Marketing Strategy, Brand Equity, Trade Marketing, Strategy, Management, Marketing Management, Business Strategy, Competitive Analysis, Market Analysis.

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