Jacob Daa Hankert Email & Phone Number

Des Moines, Iowa, United States

Silkeborg, Middle Jutland, Denmark

Overall responsibility for driving and developing strategic communication across the North Europe Region (NER), and member of Regional Management Team (RMT).Main responsibilities:- Strategic Council & Communication Partner to the regional organization- Partner with and support Regional Management Team (e.g., Townhalls, Board Meetings, Social Media).

Des Moines Metropolitan Area

Overall responsibility for driving and developing commercial communication across Danfoss Power Solutions on a global level and in close cooperation with both OEM Customers and Distribution Sales organizations and the global communications team. Part of global Sales Leadership Team.Main responsibilities:- Strategic council to the Sales Organization and.

Des Moines, Iowa, United States

Overall responsibility for the development of marketing capabilities and numerous global and North American marketing campaigns within Danfoss Power Solutions, along with growing distribution partner marketing efforts.Main responsibilities:- Marketing & Campaign Management (BU and Hotspot)- Distribution Partner Program (Marketing section) incl. program.

Denmark

Overall responsibility for the development of marketing campaigns and bringing new concepts, ideas and stories to life within the Danfoss Drives segment.Main responsibilities:- Conceptualize and storyline marketing campaigns across all touch points (incl. budgetting)- Driving and facilitating creative processes- Development and conceptualization of new.

Aarhus

Overall responsibility for all marketing and omnichannel activities incl. international operations (across 40+ stores), head of commercial team, and part of international leadership team.Main responsibilities:- Marketing Strategy Development- Marketing & Campaign Management (incl. online sales)- Media Management- Social Media, PR & Events- Agency &.

Århus Area, Denmark

Overall responsibility for DSG's portfolio of Private Label brands for all retail channels føtex/Bilka/Netto (incl. international operations) and part of Commercial Governance team. Main responsibilities:- Commercial Strategy Development (Private Label)- Marketing & Brand Management: Princip, Vores, Levevis, Budget etc.- Roll-out of all Private Label.

Århus Area, Denmark

Part of the Private Label Department at DSG, and personal responsibility for:- Commercial Strategy Development- Marketing & Brand Management: Princip, Vores, Levevis, Budget etc.- Agency & Supplier Relations

Denmark

Part of the Global Shopper Marketing & Retail Activation team at LEGO SMA (Shopper Marketing Agency), aimed at developing The LEGO Group’s ability to turn insights into action, and personal responsibility for:Development of Global Shopper Marketing Competencies:Overall responsibility for developing global Shopper Marketing capabilities within The LEGO.

Denmark

Heading up the Shopper Marketing to Action team at LEGO SMA (Shopper Marketing Agency), aimed at developing The LEGO Group’s ability to win in retail by turning insights into action through category leading In-Store solutions and Innovations. Shopper Marketing:Heading up the Shopper Marketing team at LEGO SMA. A main delivery was development of the new.

Denmark

Strategic Planning:- Strategic Planning of Trade Marketing related campaigns and concepts development- Driving Shopper Marketing Insights into creative solutions- Development of industry leading In-Store platforms and Front-End Innovation

Heading up the agency (joint leadership) with specific focus on developing and driving areas such as:- Strategic development of the agency- Network partners- Client Management (eg. HARIBO, Beauvais, Oase Outdoors, Arla Foods)- P&L- Team Leadership & People Development- Strategic Planning & Project Management- Concept & campaign DevelopmentMain deliveries.

Project Management at the agency incl. developing effective designs, concepts and campaign materials for leading FMCG companies. And especially focusing on:- Project Management (almost all platforms – ATL & BTL)- Client Management (eg. Arla Foods, Nilfisk-Alto, VetXX, Coca-Cola)- Concept & Campaign Development- New BizzMain deliveries:- Rebranding &.

Responsible for overall product management of Speciality Cheeses and Milk & Cream based products in Consumer UK (GBP +15mio). Major areas of responsibilities were Product Management of both Private Label and Branded products incl.:- Product ownership of UK Speciality Cheeses (mould cheese/mozzarella/yellow/feta cheese) - Product ownership of Milk & Cream.

Co-ordination and product management training with lots of “hands on” experiences within the department “Consumer UK”. Major responsibilities included products to Product Managers on key private label projects and:- Packaging development & redesigns- Close collaboration with advertising agencies- Close collaboration with suppliers of print materials (incl..

Media related Projects at Morgenavisen Jyllands-Posten (the leading Danish newspaper) incl.:- Development of Insights-Driven Presentations (Client & New Bizz)- Mediaplanning- and Evaluations (based on Quantitative & Qualitative)- Development of Presentation Materials based on market analysis such as: GRP/TRP/Media Spend/Positioning/Trends and Lifestyle.

Thailand, Bangkok

Worked at the Media Planning Department, and especially focused on analysing markets and brands through Nielsen's Telescope.Main deliveries:- Damask / BBDOs ”Media Summary for Thailand”-presentation material- Campaign and Brand Ad-Spend Reports (analysis and recommendations)The Internship was part of the eMBA programme at Thammasat University, Bangkok.

M.Sc., Marketing Management

Master Degree in Marketing with special focus on Consumer Marketing Management. Master Thesis on ”Corporate Branding on Industrial.

Emba, Marketing Management

B.Sc. (Exchange Programme), Business Adm. And Economics

B.Sc., Business Adm. And Modern Languages (English & German)

International Bachelor-degree in Business Administration specializing in Economical, Political and Sociological relations in US, UK and.