Jake Landon Email & Phone Number

I created this agency to help small businesses survive COVID-19, and hire marketers who were laid off from the pandemic.We ended up creating a kick-ass digital marketing agency (we like to say anti-agency) with talent across every aspect.We value creating a strong team, transparency, data, and results. Each brand we work with is unique and equally deserving of our commitments. Trash your agency that produces little results for a large investment.

Remote | Corporate Office: Pittsburgh, Pennsylvania

Overall responsibility for brand management and corporate identity.Implement and execute the marketing strategy for the company in line with the companyobjectives.Manage all marketing and related activities for the company.Writing and proofreading creative copy.Work closely with the design team to create sales collateral, promotional materials, and online & print campaigns that drive awareness, influence, audience acquisition, and lead generation.Coordinating monthly marketing campaigns with ongoing sales activities and objectives.Leverage data analytics to drive targeted marketing programs.Assist with the marketing of new product launches.Lead and manage our social media efforts.Analyze and recommend potential strategic partner relationships for company marketing.Responsible for tradeshows and events including establishing the barter, managing our presence, and activities at the show.Monitor and report the effectiveness of individual marketing campaigns.Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.

B2B sales of our new business intelligence platform designed for the water and wastewater industry.Attend, plan, and present at trade shows.Create digital marketing assets.Assist on front-end web dev.

Pittsburgh, Pennsylvania

Worked with a team primarily on two brands: Paint BidTracker & Water BidTracker.Social media management & marketing.Worked on content creation and assisted with the development of new tools.Attended and presented at trade shows.

Morgantown, West Virginia

Functioned as manager on duty (MOD).Responsible for: talent management, driving for results, social media management, and developing employees. Leveraged digital and social media marketing to drive sales and boost in-store events. Guided other stores through the development of online marketing. Managed B2B sales activity through selling and account management.Organized, marketed, and set up various in-store events including author events, in-store activities, book clubs, and other clubs.

Market research.

Morgantown, West Virginia

Supervised student painters. This was specialized work designed for students who were new to painting. I trained and managed a group of 10-15 student painters. We would paint residential interiors and exteriors. I pursued this job in addition to my other work. This was a seasonal position.

Morgantown, West Virginia

Job throughout my undergraduate studies. Functioned as the manager on duty for the restaurant at times. Responsible for kitchen maintenance held meetings for kitchen staff, trained new workers, ordered inventory, and was responsible for health code compliance.

Greater Pittsburgh Area

This job encompassed a variety of industrial and commercial painting and coating jobs as well as mural painting. Painted and rehabilitated apartments, new houses, and commercial properties. Rehabilitation work on various structures. Worked with the head artist to paint murals in specialty work. This was a summer job that I pursued in addition to the other jobs prior to and while attending my undergraduate studies.

Morgantown, Wv

Responsible for the development of marketing plans. Organized a capital fundraising campaign for the not-for-profit organization. This organization offered seniors and those who are disabled free or inexpensive transportation to and from doctor appointments. Created graphics and put together a promotional package to sell advertisements to be placed as bus wraps on the vehicles they used for transportation.

Bethel Park, Pennsylvania

Persuaded customers to purchase products. Prepared food, and Improved/designed new appearance of salad bars. Operated cash register, and served alcoholic beverages. Observed customers to maintain an orderly environment.

Greater Pittsburgh Area

Supervised and trained new workers. Supervised supply chain management. Operated fork lift. Loaded and unloaded shipping containers. Answered phone calls, shipping questions, and office questions. Prepared, and shipped samples to sales representatives. Organized, fashioned, and inspected samples from the exporter.

Remote

Social media marketing.

South Park, Pa

Volunteer as an actor for the haunted house, which is a nonprofit organization. I volunteered here throughout high school.

Master'S Degree, Marketing, 4.0

Master of Science in Integrated Marketing Communications (IMC). Emphasis on digital analytics, social media marketing, and digital.

Bachelor Of Arts - Ba, Advertising | Minor: Business | Emphasis: Psychology, 3.64

Activities and Societies: Psi Beta National Honor Society Dean's ListCourse Highlights: Principles of Advertising Advertising Strategies.