Jacob Lett

Jacob Lett Email and Phone Number

Marketing Manager @ VersaFeed
Detroit, MI, US
Jacob Lett's Location
Detroit Metropolitan Area, United States, United States
Jacob Lett's Contact Details
About Jacob Lett

I'm part of the marketing and sales team at VersaFeed, with 17 years of expertise in full-service product feed management and optimization. VersaFeed helps enterprise brands improve and optimize their product feeds, enabling them to advertise effectively on platforms like Google Shopping, Facebook, and more. 🖥️ Request a demo at https://www.versafeed.com/contact/

Jacob Lett's Current Company Details
VersaFeed

Versafeed

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Marketing Manager
Detroit, MI, US
Jacob Lett Work Experience Details
  • Versafeed
    Marketing Manager
    Versafeed
    Detroit, Mi, Us
    View
  • Versafeed
    Marketing Manager
    Versafeed Jul 2024 - Present
    San Francisco, Ca, Us
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  • Bootstrapcreative
    Google Ads & Hubspot Specialist
    Bootstrapcreative Jun 2014 - Present
    Metro Detroit, Michigan, Us
    • Created a library of HubSpot CMS modules to make it easy for a business to improve their existing websites without having to hire a HubSpot developer. https://www.bootstrapcreative.com/jake-addons• Created a web design portfolio theme for the HubSpot Theme Challenge 2021. My HubSpot theme was a bonus winner in the portfolio template category. https://devpost.com/software/jake-portfolio• After entering the HubSpot Theme Challenge 2020, my Industrial Pro HubSpot theme was selected for inclusion in HubSpot’s template marketplace. I designed and developed this website theme to help manufacturers quickly build a website, blog, and landing pages. https://devpost.com/software/a-1yc5sz• Self-published two web design books: Bootstrap 4 Quick Start and Bootstrap 4 Reference Guide. https://bootstrapcreative.com/web-design-books/
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  • Janus International
    Digital Marketing & Web Development Manager
    Janus International Apr 2021 - Jul 2024
    Temple, Ga, Us
    • Performed an audit of HubSpot assets (workflows, forms, and landing pages) to assist in a Salesforce to Microsoft Dynamics migration. I also co-created a naming convention document to make finding and maintaining assets inside HubSpot easier.• Used HubSpot private content membership to create an ROI calculator for use by the sales team to improve their sales process.• Created an internal sales team portal using Sharepoint online to share marketing collateral and video training.• Migrated the DBCI website into an existing HubSpot account. Set up HubSpot business units and created custom modules to enhance overall functionality.• Migrated all marketing sites to Google Analytics 4• Migrated and launched Steel Door Depot, a custom-built e-commerce site, to BigCommerce enterprise. Built a custom stencil theme with custom JavaScript to configure door features and pricing. https://www.steeldoordepot.com/• Created and optimized a Google Ads campaign for ASTA America to improve brand awareness and increase their list of distributors.• Improved the Janus International group sales teams' interactive maps and also created an internal HubDB database to streamline data updates.• Performed the daily maintenance and content updates of multiple global websites built on HubSpot CMS and WordPress.
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  • Altair
    Web Developer - Marketing
    Altair Apr 2015 - Feb 2021
    Troy, Mi, Us
    • Migrated and consolidated multiple WordPress blogs into a centralized Altair Newsroom. Developed a custom theme using Timber Twig templates. • Built HubSpot templates and custom modules to help a global marketing team quickly avoid writing code. Migrated existing MailChimp templates into the HubSpot platform• Built an eCommerce Shopify store for toggled LED lighting products and increased brand awareness and sales through Google Shopping, Remarketing Ads, and Amazon Advertising• Google Analytics setup, conversion tracking, and on-demand reporting• Assist in the daily maintenance of multiple global websites on various CMS platforms (static HTML builds, WordPress, .NET, and Shopify)
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  • Flagstar Bank
    Senior Web Designer
    Flagstar Bank Jun 2011 - Jun 2014
    Hicksville, Ny , Us
    • Worked with an internal and external team of developers to redesign the corporate website on a new CMS. I provided wireframes, design comps, and interactive prototypes to communicate the design to the team.• Increased productivity at Flagstar Bank by developing a creative review process and implementing a server file naming convention• Developed visual consistency across marketing channels by creating a brand style guide• Lead a team of internal and external designers to follow visual brand guidelines
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  • Sendwell Inc.
    Front-End Web Designer
    Sendwell Inc. Jun 2009 - Oct 2010
    • Increased new user signups and user engagement after redesigning the OriginalPoetry website. My role was website design and front-end development.• Designed and built HTML email campaigns• Designed branding, developed the front-end, and helped to promote a NFL game pickem site Teaser League
  • Catalyst Design, Inc.
    Graphic Designer
    Catalyst Design, Inc. 2007 - Jun 2009
    • Designed tradeshow graphics and marketing materials for automotive suppliers FEV, Federal Mogul, and Dura Systems• Designed brand identity systems, websites, brochures, and sales print collateral
  • Doner Advertising
    Art Director
    Doner Advertising Apr 2007 - Nov 2007
    Southfield, Michigan, Us
    • Worked with writers to develop print collateral for clients such as: Blockbuster, Owens Corning, and AutoTrader• Designed a point-of-sale kit of materials for The UPS Store retail locations
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  • Stelterpartners
    Graphic Designer
    Stelterpartners 2005 - 2007
    • Developed a brand style guide to improve visual consistency across business units• Worked under a tight budget and timeline to design signage and print collateral for a furniture tradeshow in Chicago
  • Form Works
    Graphic Designer
    Form Works 2004 - 2005
    • Helped Forest Hills Public Schools promote their new Fine Art Center by designing a brochure to capture its unique architecture• Saved Forest Hills Public Schools money by redesigning their community services catalog to take less time to format

Jacob Lett Skills

Web Design Graphic Design Email Marketing Seo Adobe Creative Suite User Interface Design Creative Direction Wordpress Digital Marketing Corporate Identity Advertising Html Sales Marketing E Commerce Google Analytics Ppc Digital Strategy User Experience Google Adwords Photoshop Front End Development Jquery Responsive Web Design Web Development Conversion Optimization Content Marketing Internet Marketing Search Engine Marketing Bootstrap Sass Cascading Style Sheets Adobe Xd Google Ads Javascript Bootstrap 4 Mailchimp Amazon Marketing Services Ams Email Newsletter Design Shopify Hubspot Front End Design Google Optimize On Page Optimization Ux Ui Inbound Marketing Inbound Lead Generation Small Business Online Marketing Microsoft Ads Hubspot Templates Online Marketing Online Advertising Style Guide Creation Visual Communication Logo Design Typography Layout Theme Development Instapage Gruntjs Less Css User Interface Gulp.js Scss Bing Ads

Jacob Lett Education Details

  • Ferris State University
    Ferris State University
    Visual Design And Web Media
  • Lutheran High School North - Macomb
    Lutheran High School North - Macomb

Frequently Asked Questions about Jacob Lett

What company does Jacob Lett work for?

Jacob Lett works for Versafeed

What is Jacob Lett's role at the current company?

Jacob Lett's current role is Marketing Manager.

What is Jacob Lett's email address?

Jacob Lett's email address is jl****@****air.com

What is Jacob Lett's direct phone number?

Jacob Lett's direct phone number is 1 (248) 614*****

What schools did Jacob Lett attend?

Jacob Lett attended Ferris State University, Lutheran High School North - Macomb.

What are some of Jacob Lett's interests?

Jacob Lett has interest in Leadership, Lion, Football, Toplinked, Computers, Sterling Heights, Biblical Study, Zig Ziglar, Rochester Hills, Personal Development.

What skills is Jacob Lett known for?

Jacob Lett has skills like Web Design, Graphic Design, Email Marketing, Seo, Adobe Creative Suite, User Interface Design, Creative Direction, Wordpress, Digital Marketing, Corporate Identity, Advertising, Html.

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