Jacob Lutz Email & Phone Number

Riverton, Ut, Us

Las Vegas, Nevada, Us

Santa Clarita, California, Us

I orchestrated operational excellence and cross-functional synergy, driving success throughinnovative strategies and technology.• Stakeholder Engagement: Cultivated robust relationships with internal and externalstakeholders, fostering seamless communication that elevated project execution and yielded a20% increase in client satisfaction scores.• Streamlined Scaling: Pioneered efficient processes and automation, enabling the agency toeffortlessly manage a transition from hundreds to thousands of partners. This scalableapproach led to a 30% reduction in operational overhead and a 25% increase in partner retention.• Ad Operations Mastery: Delivered hands-on support and insightful guidance to the adoperations team, ensuring swift troubleshooting and resolution. This resulted in a 40%decrease in campaign downtime and a 15% increase in campaign delivery speed.• Integrated Campaign Optimization: Seamlessly navigated direct and programmaticchannels, strategically planning, executing, and optimizing campaigns. Achieved an impressive20% increase in average click-through rates (CTR) and a 10% boost in conversion rates.• Data-Driven Decision Making: Developed sophisticated quantitative analyses, ad hocreports, and predictive models, enabling data-driven decisions that improved campaignoutcomes. This contributed to a 20% increase in return on ad spend and a 15% decrease in costper acquisition.

Singapore, Sg

I led the strategic technological evolution of an online gaming company, orchestratingtransformative initiatives that propelled product innovation and market prominence.• Innovative Partner Integration: Engineered solutions for seamless partner integration,effectively merging products onto four blockchain networks. Achieved a 30% reduction inintegration time and a 25% increase in partner satisfaction.• Strategic P2E Product Launch: Devised and executed a comprehensive go-to-marketstrategy for a pioneering Play-to-Earn (P2E) gaming product. Aligned launch with markettrends, resulting in a 40% increase in user adoption within the first month.• Multi-Blockchain Integration: Guided seamless platform integration across Ethereum,Avalanche, Solana, and Polygon. Achieved a 20% reduction in transaction times and a 15%improvement in network stability.• Engagement-Driven Ecosystem: Pioneered a dynamic ecosystem intertwining playerengagement and rewards within tournament dynamics. Resulted in a 35% increase in userparticipation, fostering a 25% rise in user loyalty and a 20% surge in in-game purchases.

Lehi, Utah, Us

As Sr. Product Manager at MatchBack, I orchestrated a strategic marketing landscape that droveexcellence and business growth.• Resource Optimization: Managed a $5.2M budget, skillfully allocating resources formaximum ROI while maintaining efficiency.• Strategic Team Leadership: Mentored a 25-member cross-functional marketing team,harnessing strengths for collective success.• Performance Insights: Led effective marketing execution, tracking industry-best metrics.Averaged 15% CTR increase and 20% conversion boost through data-driven optimizations.• Member Growth: Engineered member strategies, including a referral program, via datadrivenintegrated channels. Achieved 25% member growth and 30% engagement increase.• 360-Degree Marketing Ownership: Enhanced all facets from branding to analytics, yielding10% brand recognition growth and 15% customer base expansion.• Impactful Branding: Through audience segmentation my average ad campaigns reached a20% brand perception boost and 25% social media engagement increase.• Thought Leadership: Crafted content strategies for 30% website traffic growth and 40%thought leadership content share growth, establishing industry authority. Through thesestrategic actions, I drove growth, engagement, and elevated MatchBack's industry reputation.

Orem, Utah, Us

As a Blockchain Systems Architect at Legally Mine, I spearheaded transformative initiatives thatharnessed the power of blockchain technology to drive efficiency, compliance, and innovation:• Innovative Asset Protection: Led the creation of a Web3-based Decentralized AssetProtection App, seamlessly integrating local laws to automate customer asset protectioncompliance. This boosted legal adherence and client protection.• Efficiency Through Automation: Drove 65% task automation, enhancing efficiency 312% andprofits 100%.• Enhanced Onboarding: Revamped onboarding, leading to a notable 43% increase. Thissmoother entry into our ecosystem set the stage for strong partnerships.

A seasoned Product Manager and Co-founder with 8 years of success in translatingcomplex ideas into captivating designs across software, digital, marketing, and more.• Versatile Design Skill: Proficient in information architecture, crafting seamless userexperiences. Collaborated across teams to create engaging designs, achieving a 20%interaction increase and 15% lower bounce rates.• Strategic Collaboration: Excelled in partnerships with product owners and developers,leading to a 25% reduction in design iterations and a 30% faster project delivery.• Effective Project Management: Managed full product lifecycles, resulting in a remarkable98% on-time delivery rate and 20% higher customer satisfaction on projects under mymanagement.

Provided superior technology support and computer repair to 7 (small to medium size business) clients. I managed their computer infrastructures through troubleshooting, reloading, building, etc. Some of these clients I still enjoy serving as clients at my current company, Venture Icon Media.

Boca Raton, Fl, Us

Hired, trained, managed and directed the efforts of a sales team of 20 people. My team sold and installed about 200 alarms the first year and continued to succeed, selling 900+ in the final year.

Education record

Education record