Execute and monitor complex digital campaigns across various media channels on leading programmatic platforms including Xandr, The Trade Desk, and Google Ads.• Monitor targeting, budgets, pacing and other parameters to optimize performance and successfully deliver against client KPIs• Assist in monitoring & editing Google Ads campaigns to enhance campaign performance• Generate detailed and accurate reports on routine campaign performance• Communicate with digital buyers and account managers on the status and performance of clientcampaigns

Responsibilities included working on projects related to Econ fulfillment in market segmentation for the largest producer of consumer weather stations in North America.