Programmatic lead with over 9 years of experience in performance-driven digital media buying. I have recently carved a path for myself within tech focusing on user acquisition (growth marketing), but I also have expertise in e-commerce, ABM (B2B), and building brand awareness.My key strengths include programmatic media buying, identifying and piloting new paid media channels, and developing growth strategies for existing channels.List of channels that I have hands-on platform experience with below:- Display Ads: Standard and Native- Video Ads: Connected TV (CTV), Instream, Outstream, YouTube- Audio Ads: Programmatic Audio- Search Ads: Google Ads, Bing Ads, Yahoo Gemini- Social Ads: Facebook/Meta Ads, Twitter Ads, Pinterest Ads, LinkedIn Ads, Snap Ads- Other: Digital Out of Home
Listed skills include Research, Teamwork, Marketing, Public Speaking, and 35 others.