Programmatic Lead
CurrentResponsible for building demand for Square through programmatic media channels in the US and International markets. - Overseeing programmatic channel strategy and implementation- Demand generation strategy for Square's hardware and software products. - Brand Awareness strategy for Square’s Retail and Restaurant vertical. -Managing a $20m+ budget.Achievements:- Established Native as an evergreen channel - Established Video as en evergreen channel in International markets- 2024 Square Marketing Award Recipient - 2024 Promotion from Sr Manager to Lead