Jacob Pinkham Email & Phone Number

Orange County, California Area

- Ensure right data infrastructure is in place to inform decision-making (site analytics)- Define growth program (audience acquisition including SEO & paid marketing traffic) - Work cross-functionally with product management, design, engineering and marketing to execute growth initiatives- Optimize revenue funnel

Remote

Short term remote position that I took on in addition to my full-time employment.

Irvine, California

Up front strategy, implementation, and maintenance of successful SEO campaigns in very competitive medical verticals.

Remote

Short term remote position that I took on in addition to my full-time employment.Worked directly with the executive team to setup operations, protocols and best practices for a new SEO department that was to serve an existing design and maintenance client base. Implemented structure for new hire positions including standard operating procedures and position relevant training. Vetted and secured vendors as well as a remote team to support the new department. Lead the first campaign and provided direct oversight as well as feedback to all positions. This was a short term contract position that I took on in addition to full-time employment. See below recommendation from Josh Murack, Managing Director of Digital Factors, or contact him directly at j.murack@digitalfactors.com

I manage a small team of driven SEO's and Social Media Managers who produce results in a highly competitive vertical. My responsibilities include product research and development, internal and external product education, and client retention. -Managed Social Media Team and lead client fufillment-Developed and maintain Google Places Optimization program-Developed and maintain Search Engine Optimization program-Manage a very high volume of accounts throughout life cycle-Relay up sell opportunities to Sales and Account Management-Created and manage relationships and services with multiple outside vendors-Speak directly with prospects and clients throughout client life cycle-Maintain a proactive environment-Coordinate IT and Web Development departments to ensure sites are built and maintained in a SEO friendly environment-Coordinate Social Media and SEO departments to ensure both teams are working towards a mutually beneficial, common goal-Maintain a small number of PPC accounts-Perform high level SEO Site audits for sales team and new clients-Run educational webinars to increase lead volume-Create and maintain high value link assets -Implemented Schema onto a large volume of sitesIn addition to core SEO principles, during this time I have become very confident in my abilities to:-Remove algorithmic penalties-Remove manual penalties-Rank Videos within Google and YouTube for highly competitive keywords-Perform high level site audits-Cultivate relationships with high value link prospects-Create linkable assets that focus on link attraction

Orange County, California Area

I worked as a freelance web developer and search specialist for various local digital marketing agencies in the Orange County area. During this time, I was introduced into the fast-paced world of digital marketing and was given the opportunity to integrate with successful teams and expand my knowledge quickly. I was able to rub shoulders with digital marketing teams working on SEO, PPC, SMM and ORM projects and was given the opportunity to branch out into digital marketing. My responsibilities included-Creation of mobile websites-WordPress design and development-Hosting setup and maintenance -Social Media Management-Graphic Design-Google Adwords campaign setup, research, and optimization-Custom WordPress theme development within the Genesis Framework-Onsite optimization for search enginesSome of my better work from this time: vacationresortservices.comnameofthegame.neticcguru.compkzleggings.com

Associate'S Degree, Kinesiology And Exercise Science

Activities and Societies: Santa Ana Mixed Martial Arts Club

Education record