A privately owned, full-service marketing agency with a track record of results for our clients. We develop and build distinct brands that resonate, persuade and connect consumers with our clients. Built on a “four pillars” foundation, made of industry experts and new thinkers with an entrepreneurial focus, a desire for “the next” and a relentless passion for advertising, they seize the initiative, pursue the big idea, breathe life into it and drive opportunities for our clients. With a team like this, there are no limits to growth.Promoted to the role early in the COVID crisis to aid the CEO in leading the agency forward through the challenge.Developed and implemented strategies to accelerate changes to the agency toward a progressive future-state. Created an agency integration plan and led the team in two key agency M&As and integrations.Revised Pinnacle’s brand positioning on both company and divisional levels.Led the team through an extensive RFP process, securing Pinnacle as a Roster AOR with Honda as they cut 85% of existing agencies.Grew Pinnacle’s Tier 2 Honda accounts and income to the largest Dealer Advertising Association agency in the U.S.Strengthened Agency relationships with Honda National and Regional Marketing, Honda Zone (Field) staff and Honda dealer clients.Built out structure, staffing and approach to successfully support the growth with Honda/Acura. Set the medium- and long-term vision for the agency and rallied the executive staff to share in its development and implementation.

Realigned the PT3 division’s structure and support from a siloed organization to interrelated, specialized departments and support teams.Rebuilt the PT3 division’s presentation, support, operational and client service models and optimized the division team to provide a greater level of service and work product to our clients.Successes derived from the changes to the division created a spring-board for wholesale changes across the agency. Grew client list over 350% in five years and expanded into 42 markets across the U.S., driving record income for the PT3 division.

A multi-cultural, full-service advertising agency based in Chicago who connect brands with their Hispanic audiences using an in-language, in-culture approach.

Graham Oleson is one of the first Automotive Retail-based agencies in the US with over 40 years of proven results, based on integrated strategies and proven creative.Director of Client Services - lead the Client Service team, expanded the agency’s client base, diversified the industries Graham Advertising serves, streamlined agency processes and developed the agency team. Leadership of the Graham Tier 3 Accounts and team, ptiched and managed the Greater Phoenix Nissan Dealers Tier 2 Auto account, Led the Northwest Toyota Dealers Tier 2 Auto team.

I founded a successful boutique marketing communications agency based in Charlotte, NC, forging a team with House Advertising, MullenLowe and Limerick Studios. We had a lot of fun, created work we could be proud of and helped our clients solidify their brands and grow sales/share.House Advertising was a marketing communications agency with a focus on automotive retail and consumer-focused businesses. The agency was structured using strategic partnerships for specific marketing communications disciplines, with House Advertising as the AOR. Clients included: Hendrick Automotive Group [The largest privately held auto retailer in the US w/ 130 dealerships in 13 states] Leopard Forest [coffee farm, importer, roaster, wholesale distributor]In2Funiture [office furniture retailer]Barnabas Center [faith-based counseling center]

Campbell Ewald, a leading creative, Interpublic Group advertising agency with offices in Detroit | LA | NYC. During my time the Agency was awarded Adweek’s Agency of the Year (2001, 2002), with an incredible roster of clients, including Chevrolet. I managed the Chevrolet Dealer Advertising Associations in the Carolinas, including Client Services, Strategy, Budgeting ($25mm), Creative, and national/regional Strategies. Our team received the most client letters of commendation and the highest CSI rating of all the regions. As the lead AOR, I also managed communication teams comprised of six separate agencies for our Chevrolet client. Employee of the Year, Youngest Vice-President in the division // CE was people-focused and recognized drive and hard work, providing an example of how to award passion and grow great people within advertising and marketing communications. Chevrolet U.S. Navy Kraft Skittles Staples

Senior Account Executive•Managed the agency’s two primary, national, business to business, multi-channel accounts-Alemite Corp. (industrial, commercial and consumer lubrication products) and Chicago Pneumatic/Atlas Copco (industrial, commercial and construction and mining power tools). Supervised client services on other accounts-Fillatice (elastomeric fibers), Fischbein (packaging handling & closing), Huesker (geosynthetics/geotextiles), Bischof+Klein (flexible plastic and paper packaging & technical films), Willamette Industries (paper products), Caraustar (recycled paperboard and converted paperboard products).•Oversaw strategic and tactical planning for all clients•Participated in new business initiatives for the agency•Led clients in key new product launches•Guided the agency and clients in brand identity development

Account Representative J. Walter Thompson/Charlotte – October 1997 to April 1999•Co-Managed the Carolina Ford Dealer Advertising Association account including monthly client board presentations and periodic meetings, over site of the Association budget ($32 Million), supervising the agency’s internal resources (Creative, Media, Research, Production, Traffic), researching, writing and implementing the client’s annual marketing plan which included research/analysis, strategic/tactical planning, recommendations and measurementsAccount Manager/Director (Interim) J. Walter Thompson/Johannesburg, South Africa – Mid-June through July 1998•Short-Term assignment in South Africa•Led/Managed the Ford Division (SAMCOR), Ford Dealer Assn. and Jaguar accounts in South AfricaAssociate Account Representative J. Walter Thompson/Atlanta and Charlotte – October 1996 to October 1997Account Coordinator J. Walter Thompson/Detroit – June 1996 to October 1996•JWT Commodore Award Recipient•Thompson Total Branding-brand training•Thompson Way-brand trainingManagement Trainee – Marketing & Advertising Development Program (inaugural class) J. Walter Thompson/Detroit – June 1995 to June 1996