Rob Jacobson

Rob Jacobson Email and Phone Number

Creative Executive – Makes Stuff, Grows Brands @ Treehaus Creative
Rob Jacobson's Location
New York City Metropolitan Area, United States, United States
Rob Jacobson's Contact Details

Rob Jacobson personal email

n/a

Rob Jacobson phone numbers

About Rob Jacobson

Creative executive with decades of experience making stuff that grows brands.I am curious by nature. Advertising (which I knew I wanted to do at the age of 8) satisfied this curiosity by giving me the ability to work across and learn about many different industries - from consumer goods and financial services to television and video games. Plus airlines, travel, candy, health & beauty, hospitality...After a successful career on the creative side of advertising I longed to better foster my strong strategic skills in marketing a brand. (I love the power of a brand.) Looking to jump to the client side I found an opportunity with LIfetime Networks. This position not only facilitated my indoctrination (read, "threw me in the deep end") into the wildly paced world of television but allowed me to step into a larger marketing role. Moving to Discovery as SVP of Marketing finally allowed my to use both my strategic and creative skills to solve many problems through traditional media, ad sales partnerships, digital and social medias.Bit by the entrepreneur bug I next took on the challenge of helping to form and market a new brand at a start-up working in the loyalty and customer acquisition space. I stayed in the start-up world working in healthcare while expanding my own creative content business.My little free time but mine is spent cooking, attending live music (PRE-LOCKDOWN), and loving my wife, two kids and rescued puppy.

Rob Jacobson's Current Company Details
Treehaus Creative

Treehaus Creative

View
Creative Executive – Makes Stuff, Grows Brands
Rob Jacobson Work Experience Details
  • Treehaus Creative
    Founder, Creative Director
    Treehaus Creative Jan 2018 - Present
    Content creation. We love to make stuff. Video. Animation. 3D Modeling. Sound design. Based on good writing - scripts, copy, posts, press releases...We focus on small and mid-sized businesses plus agencies needing freelance help.• Social Media Content (campaigns, posts, videos, copywriting) • Marketing (logo design, brand guides, websites) • Presentations (sales, investors, trade shows)
    View
  • Voc Health
    Chief Marketing Officer
    Voc Health Jan 2020 - Present
    Responsible for all marketing and communications programs for a start-up, healthcare company focused on early-stage cancer detection.
    View
  • Viagenetics
    Chief Marketing Officer
    Viagenetics Jan 2015 - Jan 2018
    Responsible for all marketing and communications programs for a start-up, genomic technology company and its 501(c) (3) charity - including product positioning, product design, creation of brand language and identity. Varied targets include: current and future investors, strategic partners, end users and venture philanthropists. Manage all creative strategy and production including trade shows, presentation decks, websites, social media, public relations, email marketing and product UI. Oh, and try to make it fun.
  • Swift Exchange
    Chief Creative Officer
    Swift Exchange Mar 2012 - Dec 2014
    Responsible for marketing, creative and brand development of Swift Exchange. Oversee all marketing efforts as the company builds the first loyalty operating system to support a global commerce eco-system.
  • Discovery Communications
    Svp Marketing
    Discovery Communications Jun 2009 - Jan 2011
    New York, Us
    Responsible for strategy, budget and execution of all on-air, off-air, social media and trade marketing for linear nets and all digital platforms. Created a branded prime time block on Planet Green based on consumer ethnography data – increased prime average by 67%. Launched The Fabulous Beekman Boys (highest rated launch in net history) through strategic partnerships with retailers, publishers, hospitality and NGO’s. Developed and managed strategy to transition Discovery Health to the Oprah Winfrey Network. Designed and implemented a cross-departmental social media strategy amongst Marketing, Digital and Communications. Used advertising experience to assist ad and affiliate sales groups with custom integrations to increase revenue. Reversed online/on-air traffic driving strategy to better move eyeballs to monetized assets.
    View
  • Lifetime Television
    Svp Executive Creative Director
    Lifetime Television Feb 2007 - 2009
    Provide creative leadership to develop and execute fully integrated marketing communications programs for Lifetime, Lifetime Movie Network and Lifetime Real Women. Responsibilities include strategy and creative for on-air promotion; consumer and trade advertising; national ad sales marketing; affiliate marketing; corporate communications; public affairs; and more. Responsible for launch of Army Wives, highest rated series launch in network history.
  • Grey Entertainment
    Evp Executive Creative Director
    Grey Entertainment Mar 1999 - Feb 2007
    Us
    Responsible for all creative output of the agency including integrated marketing and advertising programs across television, radio, print, online, outdoor, direct mail, events, packaging, POP. Responsibilities included: Management of creative, print studio and broadcast production departments. Acquiring new business. Setting annual business objectives. Reported directly to agency CEO. Clients included: Time Warner Cable, Food Network, Bravo Network, USA, Trio Network, CTAM, Progressive Insurance, U.S. Cellular, W Hotels and more.
    View
  • Ogilvy & Mather
    Svp Creative Director
    Ogilvy & Mather Nov 1989 - Mar 1999
    New York, Ny, Us
    Managed teams of art directors and copywriters to create and produce integrated advertising campaigns. Clients included: IBM, American Express, GTE, Maxwell House, Ponds, Mattel-Barbie, Kraft Cereals, Hardees, NY Department of Tourism and more.
    View
  • Lowe Tucker Metcalf
    Copywriter
    Lowe Tucker Metcalf May 1989 - Nov 1989
    Worked with art directors to create advertising campaigns. Clients included: Homelife Life Insurance, Collonade Hotel, Apple Bank
  • Korey Kay & Partners
    Jr. Copywriter / Whipping Boy
    Korey Kay & Partners May 1988 - May 1989
    Got coffee, sorted mail, picked up creative director’s dry cleaning, serviced president’s car and occasionally wrote advertising copy. Clients included: Tri-State Honda, Members Only, Virgin Atlantic Airways, NYCE cash machines, MONY Financial Services
    View

Rob Jacobson Skills

Integrated Marketing Creative Direction Brand Development Advertising Strategy Corporate Communications Copywriting Marketing Social Media Marketing Strategic Partnerships Digital Media Television Social Media Broadcast Digital Strategy Art Direction Direct Mail

Rob Jacobson Education Details

  • Syracuse University
    Syracuse University
    Advertising/Creative Writing

Frequently Asked Questions about Rob Jacobson

What company does Rob Jacobson work for?

Rob Jacobson works for Treehaus Creative

What is Rob Jacobson's role at the current company?

Rob Jacobson's current role is Creative Executive – Makes Stuff, Grows Brands.

What is Rob Jacobson's email address?

Rob Jacobson's email address is ro****@****mac.com

What is Rob Jacobson's direct phone number?

Rob Jacobson's direct phone number is +65 6341*****

What schools did Rob Jacobson attend?

Rob Jacobson attended Syracuse University.

What skills is Rob Jacobson known for?

Rob Jacobson has skills like Integrated Marketing, Creative Direction, Brand Development, Advertising, Strategy, Corporate Communications, Copywriting, Marketing, Social Media Marketing, Strategic Partnerships, Digital Media, Television.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.