I have been working with marketing technologies and data at digital marketing agencies since 2001, holding key roles across technology, data and management. Combined with experience from management consulting at a top tier global business and technology consultancy, I believe this has given me an excellent combination of strategic and tactical perspectives. At VML MAP, I help our clients connect the goals and visions of the organization with the capabilities of digital marketing platforms, working across technology, data, experience and operating model design to create technology solutions that meet their aspirations.I have experience working across industries in key engagements with global enterprise clients, including Adidas, Ford, HBO, LEGO, Microsoft, Scandinavian Airlines and the International Olympic Committee. This gives me a broad understanding of the different technology challenges and opportunities that companies face in different industries. Always on the lookout for new technology, I still manages to finds the time to train and certify for new technologies and keep (most of) my technology certifications up to date. I started my career at a local digital marketing startup, graduated from University of Copenhagen with a degree in Sociology and live in Copenhagen with my family.
Listed skills include Analytics, Crm, Direct Marketing, Segmentation, and 35 others.