Pam Jacobs Email & Phone Number

Greater New York City Area

A business on rapid rise, annual sales had increased nearly 300% in three years landing Lafayette in the top third of Inc Magazine’s 5,000 Fastest-Growing Private Companies and onto Crain’s New York Fast 50 in 2019. My motivation consisted of channeling explosive growth into deliberate, targeted communications, and representing the CEO’s maverick mindfulness ideology across messaging and public engagements. In early 2020 I spearheaded a three-event program called Worklife Wellness, in partnership with a global furniture manufacturer. The program featured a yoga session, an expert panel presentation, and a sound bath experience, inclusive of healthful catering and a branded yoga mat for participants. Among my culture building efforts, I placed two Lafayette runners into the NYC Marathon without having to qualify and crowdraise over $15,000 for charity.

Greater New York City Area

In only six months at this exciting global architecture firm I contributed to the largest-to-date winning bid for HULU’s 400,000 sf workplace, and to the largest-ever bid for the repositioning of JFK Terminal 4, a $4 billion megaproject. There were constant award submissions including on behalf of the Woods Bagot new Wall Street office, recognized in publications such as Dezeen and Forbes, which named it one of “the most spectacular offices in the world”. For our anniversary party celebrating ‘Ten Years in New York,’ I wrangled an out-of-date Microsoft Dynamics database into a MailChimp invite with Eventbrite integration to hundreds of clients and industry guests. I sat on the Sustainability Committee and began working on an internal video documenting the culture and identity of the New York office.

New York, Ny

During this time I immersed myself and learned to love the subject matter, MEP Engineering and Facilities Management in offices, retail, and institutional environments. Developing catchy, creative content came easily. On the mechanical side, Plug Loads, Indoor Air Quality, Resource Conservation; for FM, topics like Maintenance Planning, Regulatory Compliance and Asset Management were my muse. Trusted on special projects, the company founder and I co-authored a comprehensive 10 year vision plan encompassing culture and office environment, business development, employee benefits, and technology titled Awareness to Greatness. We also created a well-received laminated bifold, MEP Rules of Thumb, that went hand-delivered by the owner into client offices.

This was a production intensive role leading the marketing department at an award-winning architecture firm. $40 million average yearly revenue (+/- 65% corporate office/workplace) demanded a team of up to five marketing coordinators under my direction preparing RFP responses and new business pitches. Our clients were leaders in every sector. In 2010, as One World Trade Center was coming out of the ground, we presented to S.I. Newhouse himself for the relocation of Conde Nast headquarters into one million sq ft at the new tower. My 2011 multi-channel communication strategy included re-branding and public relations, and led to the establishment of our social media presence. An early adopter of LEED and proponent of alternative workplace strategies, I brought new areas of discourse into TPG’s marketing collateral and pitch material.

Greater New York City Area

A college student at the time and one of the first fifteen employees at this wildly popular lifestyle brand, I performed varying roles over six years including overhauling the telephone script, running contests and calls to action, and handwriting responses to fan mail. Monitoring user chat boards and tackling email marketing in its infancy, I mastered eCommerce and digital communication tools as they emerged. On the editorial side, I discovered and pitched dELiA’s acquisition of gURL.com, a groundbreaking online community for teen/tween girls. My deep resonance with the audience then translated to Director of Web Customer Service where I oversaw hundreds of cases daily and trained a growing team.

Ma, Media Studies

Masters program in Media Studies.

Bachelor'S Degree, Fine And Studio Arts, Cum Laude

Activities and Societies: Studio Art and Philosophy.