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Consumer Insights & Strategy professional experienced in performing and analyzing custom research to drive CPG and Retail Strategy. Experienced with quantitative, qualitative, secondary, syndicated and social-media research. Proven leader working cross functionally in a fast-paced company across multiple platforms and projects.
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Senior Shopper Insights ManagerUnilever Feb 2024 - PresentBlackfriars, London, Gb -
Senior Shopper Design ManagerUnilever Jul 2022 - Feb 2024Blackfriars, London, GbResponsible for creating objective strategic thought leadership, insights, and solutions to accelerate growth for Walmart across Center Store Grocery. -
Category Strategy ManagerUnilever Jul 2021 - Jul 2022Blackfriars, London, GbResponsible for leading the Category Strategy for Walmart Ice Cream. -
Consumer & Market Insights Associate ManagerUnilever Apr 2017 - Jul 2021Blackfriars, London, GbResponsible for leading Unilever's Consumer & Market Insights for Walmart & the Club Channel. -
Consumer Insights Manager Ii (Insights Partner)Walmart - Global Customer Insights & Analytics Jan 2017 - Apr 2017Responsible for leading food research to drive Walmart's in-store and e-commerce food strategy with a focus on Private Brands, Food Trends, and Packaged Food. Worked with merchant teams to drive better merchant buying, increased customer trips, additional item purchases, and increased customer loyalty at Walmart.
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Consumer Insights Manager (Insights Partner)Walmart - Global Customer Insights & Analytics May 2015 - Jan 2017Responsible for leading shopper marketing customer research to help shape Walmart's in-store and digital marketing strategy. In addition, led Walmart’s holiday research, including Black Friday and Christmas insights that helped shape Walmart’s strategy during the busiest time of the year for retail.
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Consumer Insights Analyst (Insights Partner)Walmart - Global Customer Insights & Analytics Oct 2013 - May 2015Responsible for brand marketing and foundational research to better understand what drives the Walmart customer. Using a combination of primary research, secondary research, syndicated and open-source data, helped Walmart shape its U.S. marketing strategy. Led Walmart’s Millennial research that resulted in a company-wide redirection of core-customer strategy.
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Social Insights AnalystWalmart - Global Customer Insights & Analytics Mar 2013 - Oct 2013Leveraged the power of big data to provide up to the minute trends and insights for Walmart to quickly act upon. Used unstructured and structured text analytics to uncover actionable trends and provide the real-time voice of the customer to senior leadership.
Jacob Stephens Skills
Jacob Stephens Education Details
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Michigan State University - Eli Broad College Of BusinessMarketing Research -
Cal State Fullerton, College Of Business And EconomicsBusiness Administration And Management
Frequently Asked Questions about Jacob Stephens
What company does Jacob Stephens work for?
Jacob Stephens works for Unilever
What is Jacob Stephens's role at the current company?
Jacob Stephens's current role is Senior Shopper Insights Manager at Unilever.
What is Jacob Stephens's email address?
Jacob Stephens's email address is js****@****art.com
What is Jacob Stephens's direct phone number?
Jacob Stephens's direct phone number is +178799*****
What schools did Jacob Stephens attend?
Jacob Stephens attended Michigan State University - Eli Broad College Of Business, Cal State Fullerton, College Of Business And Economics.
What skills is Jacob Stephens known for?
Jacob Stephens has skills like Marketing Research, Data Analysis, Primary Research, Concept Development, Social Media, Analytics, Customer Insight, Concept Testing, Store Operations, Merchandising, Retail Sales, Associate Development.
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