Jacob Way

Jacob Way Email and Phone Number

Advertising Producer, Worldwide Marketing at Apple @ Apple
Jacob Way's Location
San Francisco, California, United States, United States
About Jacob Way

Strategic, creative problem solver with advertising experience on high-profile technology, automotive, CPG, insurance, and retail brands with a passion for bringing innovative ideas to life.

Jacob Way's Current Company Details
Apple

Apple

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Advertising Producer, Worldwide Marketing at Apple
Jacob Way Work Experience Details
  • Apple
    Advertising Producer, Worldwide Marketing At Apple
    Apple Mar 2022 - Present
    Cupertino, California, Us
  • Apple
    Associate Advertising Producer, Worldwide Marketing
    Apple Dec 2019 - Apr 2022
    Cupertino, California, Us
  • Apple
    Freelance, Worldwide Marketing
    Apple Feb 2019 - Nov 2019
    Cupertino, California, Us
  • Goodby Silverstein & Partners
    Account Manager, Bmw
    Goodby Silverstein & Partners Jan 2018 - Jan 2019
    San Francisco, California, Us
    • Led a rebrand for Certified Pre-Owned, which has resulted in a new name (BMW Certified), logo, tagline and full 360 campaign. Sold and produced 8+ TVCs which launched in January 2019 and will span throughout the year. • Managed massive, full 360 creative campaigns for the Summer Sales Event and Year End Winter Event. • Oversaw complex process of monthly trafficking for TV/OLV/Dynamic Creative Optimization banners.• Helped launch BMW account in March 2018.
  • Goodby Silverstein & Partners
    Assistant Account Manager
    Goodby Silverstein & Partners Jan 2016 - Jan 2018
    San Francisco, California, Us
    • Frito Lay, Cheetos: Played a significant role in creating highly successful social/digital-focused campaigns: - The Cheetos Museum: The 14-week campaign nearly doubled business goals, resulted in the strongest sales week in Cheetos history and became the most socially engaging Cheetos campaign ever (23M video views, 1.47M site visits, 127K unique shapes submitted). The campaign won 4 Gold Cannes Lions and 2 Silver Cannes Lions across a variety of categories in 2017. - Cheetos Vision: Within days of launching at SXSW, the app had thousands of downloads, millions of media impressions and received a 4.6 out of 5 app rating. The campaign won a Bronze Cannes Lion in 2018 for Digital Craft/Technology/Advanced Learning Technologies.• The Dalí Museum, Dreams of Dalí: Contributed to an award-winning virtual reality campaign by coordinating the installation of the interactive exhibit within the museum and launched the online release on Oculus Store, Steam, Samsung VR, VeeR and Within. • New Business, Pepsi: Built creative presentations, assisted with focus group interviews, orchestrated presentation equipment and attended the final pitch meeting, resulting in a win.• Liberty Mutual Insurance: Assisted in LM’s first TV campaign by coordinating the creation 10+ boardomatic videos for testing and mnemonic stimulus.
  • Butler, Shine, Stern & Partners
    Media Planning Internship
    Butler, Shine, Stern & Partners Oct 2015 - Jan 2016
    Sausalito, Ca, Us
    Provided support for Colombia, Sorel and Greyhound as an assistant media planner.• Helped orchestrate Columbia’s F16 Media Day with clients and 50 national vendors in attendance. • Aided with management and evaluation of new vendor partnership opportunities. • Ran pacing reports for programmatic ad buys to ensure our campaigns were delivering efficiently.
  • University Of Oregon
    Content Producer
    University Of Oregon Oct 2014 - Jun 2015
    Eugene, Or, Us
    Participated in extracurricular student groups to develop skills in the creative field. • Produced digital video content for The Pit Crew that won scholarship money for the university.• Wrote and produced a limited episode series for Duck TV that won Best Show of Term.

Jacob Way Skills

Social Networking Creative Problem Solving Customer Service Highly Ambitious Microsoft Excel Time Management Consistency Teamwork Retail Microsoft Office Public Speaking Powerpoint Problem Solving Film Editing Final Cut Pro Film Production Event Planning Advertising Research Media Planning Microsoft Word Conducting Interviews Social Media Marketing Marketing Digital Marketing Video Production Facebook Keynote Management Production Social Media Advertising Brand Strategy Research And Analytics Virtual Reality Mobile Advertising Charismatic Leadership Cultural Awareness Indesign Report Writing Asking Questions Social Media Leadership

Jacob Way Education Details

  • University Of Oregon
    University Of Oregon
    Journalism - Focus In Advertising

Frequently Asked Questions about Jacob Way

What company does Jacob Way work for?

Jacob Way works for Apple

What is Jacob Way's role at the current company?

Jacob Way's current role is Advertising Producer, Worldwide Marketing at Apple.

What schools did Jacob Way attend?

Jacob Way attended University Of Oregon.

What are some of Jacob Way's interests?

Jacob Way has interest in Human Rights, Hiking, Working On Projects.

What skills is Jacob Way known for?

Jacob Way has skills like Social Networking, Creative Problem Solving, Customer Service, Highly Ambitious, Microsoft Excel, Time Management, Consistency, Teamwork, Retail, Microsoft Office, Public Speaking, Powerpoint.

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