Jacob Tallon Email & Phone Number

Woodstock, Ga, Us

Marietta, Georgia, United States

Marietta, Georgia, United States

I work independently and within a team to complete onboarding and credit line activations for the second and third largest single Wholesale onboarding projects in the history of YMFUS.Subsequently, I've been actively managing a Wholesale dealer portfolio primarily on the Marine side of the business, specializing in OEM Boat Builders (Sportsman Boats, Avid Boats, etc.)Leader of Yamaha’s first Employee Resource Group (ERG) called IMPACT, Member of the Corporate Diversity Equity & Inclusion Committee

Marietta, Ga

Worked within a small team at an industry leader in Motorsports to create innovative initiatives and rental experiences that allow consumers to interact with Yamaha product. Established most business processes and initiatives to allow the program to expand quickly over a short period of time.Identified high potential leads for existing and new rental businesses across the USA. Initialized first contact and relationship management with the owners and managers of each business by phone, email, and TEAMS. Networked with partners, field staff, dealers, and new businesses in the field. Managed partner fleet orders, reserve stock forecasting, incentive budgets, and KPI reporting to ensure profitability, smooth business operations and growth.Collected consumer data from marketing partners, worked with the digital marketing team on to establish a follow up email journey to drive customers into dealers for a retail purchase, and worked with the UCM team to determine retail conversion rates.Responsible for collecting and maintain business onboarding documents by gathering required NDAs, Marketing Agreements, and Business licenses. Actively managed DY partner profiles and categorical information for the Destination Yamaha website which gets over 100k page views annually.Worked directly with related teams and dealers on processing partner’s orders for new fleet machines, P&A, extended warranties, commercial financing, etc.Increased the cumulative number of partners within the program from 13 after its first year to 105 within the following 3 years. Expanded partner product line offering from just ATV/SXS to include street and off-road motorcycles, snowmobiles, and scooters.Managed relationships with third party companies in an effort to establish a diverse variety of resources to ensure the competitiveness of the program relative to other major OEM rental and experiential programs.

Cultural Awareness Resource Center

Responsible for collecting, aggregating, and preparing event attendance demographics tracking from survey data for all campus-wide race, cultural and ethnicity programming. Assisting with marketing and event programming for all campus-wide race, cultural and ethnicity programming.

Cultural Awareness Resource Center

Helped students in college level math ranging from basic college algebra to calculus. I work closely with various directors, assistant directors, coordinators, etc. to assist with departmental events and day to day operations. Compiled data reports from feedback surveys to allow growth and change. 2016-17 Student Assistant of the Year

Kennesaw, Ga

• Created a SWOT marketing analysis of all website and social media outlets which lead to various changes and redesign.• Formulated a 4 P’s marketing strategy, PEST analysis, and 3 C’s analysis for my new product concept and presented it to the department.• Worked within a small team on a National Social media marketing campaign to increase rental program participation. Developed multiple video series’ shot lists/plots for YouTube, Facebook, Instagram, etc.• Built a template for dealers to fill out competitor’s OEM and retail financing programs to measure the competitiveness of Yamaha’s existing programs.• Designed 5+ new product concepts that appeal to a younger target market; interviewed 15 millennials and constructed a foundation of strategic profiles for Yamaha to market/create products towards.• Worked within a group to develop a product line/marketing strategy directed towards increasing Yamaha brand awareness and product loyalty by starting consumers on the products at a younger age demographic.- Worked directly under the Vice President (who is the head of the division) on big picture projects.

Dunwoody, Ga

Prepared many fresh ingredients for stock, used those to create pizzas, paninis, and hand chopped salads. Cooked food in a 500 degree plus oven and prepared the food for customers when it was finished. Learned all the different craft beers and wines that would rotate and changed kegs. Handled cash drawers of $250+ daily and assisted managers in daily store preparations and operations.

Dekalb County, Ga

Worked at a multitude of elementary schools throughout Dekalb county and the Atlanta school district. Responsible for set up of classes as well as assisting lead coach in class instruction and activities.

Sunrise, Fl

Bachelor Of Business Administration (B.B.A.), Business Administration And Management, General

Accepted into Coles College of Business May 2017. Hope Scholarship recipient (2015-2019). 3.84 GPA in my Major courses, 3.64 GPA Overall.

High School Diploma, Honors

Activities and Societies: President of Math National Honor Society, President of French Club, member of National Honor Society, Science.

Education record

Activities and Societies: JROTC Drill Team, National Honor SocietyJROTC State Drill Team 2012 and 2013