Jake Waters Email & Phone Number

Denver, Co, Us

San Jose, Ca, Us

Atlanta, Georgia, Us

- Lead complex consulting engagements with global customers.- Develop strategic approaches for specific customers and/or projects.- Recognize challenges and proactively develop solutions to mitigate inefficiencies.- Construct and measure advanced data analyses that deliver against the value drivers of customers and FullStory’s business.- Consistent and reliable delivery on KPIs, OKRs, and deadlines.- New business discovery and proposal development.- Navigate ambiguous situations to uncover potentially viable solution options.- Manage communications across company teams and stakeholders.- SaaS development & management with focus on customer experience intelligence. . - Advise on topics such as data management, performance optimization, privacy settings, third-party integrations, and driving technical customer projects to completion.- Provide full stack solutions (focused on front-end HTML, CSS, JavaScript) to unique customer needs and use cases.- Synthesize technical concepts into easy-to-understand guidelines or stories for both internal and customer audiences.- Build sample code and reference apps to expedite adoption of FullStory.- Document and present technical product aspects of FullStory, enabling and cultivating a technically savvy community.- Troubleshoot & provide customers with best practices guidance and custom solution design.- Engage and collaborate with engineering and developer teams to build and deploy custom solutions.- Author advanced technical documentation & curriculum for both internal and external enablement.- Debug modern web applications and/or mobile applications on iOS/Android.- Mobile SDK (Xcode, Android Studio, React, etc) implementations and support.- Mentor and provide knowledge share to team members and new hires.- Member of Integrations Tiger Team- Built foundation, processes, and operations for Success Architect practice within FullStory; working to expand value recognition internally and with customers.

Atlanta, Georgia, Us

- SaaS development & management with focus on customer experience intelligence. . - Technical resource for customer engagements.- Advise on topics such as data management, performance optimization, privacy settings, third-party integrations, and driving technical customer projects to completion.- Provide full stack solutions (focused on front-end HTML, CSS, JavaScript) to unique customer needs and use cases.- Synthesize technical concepts into easy-to-understand guidelines or stories for both internal and customer audiences.- Build sample code and reference apps to expedite adoption of FullStory.- Document and present technical product aspects of FullStory, enabling and cultivating a technically savvy community.- Troubleshoot & provide customers with best practices guidance and custom solution design.- Engage and collaborate with engineering and developer teams to build and deploy custom solutions.- Author advanced technical documentation for both internal and external enablement.- Debug modern web applications and/or mobile applications on iOS/Android.- Mobile SDK (Xcode, Android Studio, React, etc) implementations and support.- Built foundation, processes, and operations for Success Architect practice within FullStory, with plans to grow and expand value recognition internally and with customers.

Santa Barbara, California, Us

- Evaluate and Debug Front End Web Development (HTML, CSS, JavaScript)- Create, Test, and Validate Complex Technical Solutions Using JavaScript- Setup and Manage Various Data Delivery Methods Using APIs, Webhooks, FTP, etc.- Work Directly with Major Clients to Scope Technical Solutions to Increase Value of our Technology- Develop Solutions for Improved Closed-Loop Attribution, Taking Robust Offline Call Data and Applying it Online Marketing Data for Greater and More Actionable Insights- Conduct Trainings on Complex Products and Features of Invoca Technology- Direct Integrations with Complex Systems Across the MarTech / AdTech Landscape (Google 360, Adobe, Salesforce, Bing, Kenshoo, Amazon, Five9, etc.)- Product Manage (Agile, LEAN) Technical Scoping and Execution of Complex Solutions from Start to Finish, Ultimately Validating Success Directly with Client Partners- Work with Customers' Business, Marketing, and Engineering Departments to Translate Business Objectives into Technical Project Plans, Gathering Critical Details Including Resource Requirements, Dependencies, and Timelines.- Lead and Manage a Portfolio of Technical Customer Projects to Ensure Successful End-to-End Delivery of Product Expansion, Technical Feasibility, Migrations, Deployments, and Custom Configurations- Draft Technical Project Instructions, Project Plans, and Systems Integration-Related Documents and Deliverables- Work Closely with Invoca's Product Team to Continuously Relay Feedback for Improvement on Product Features and Functions, and Ensure Sustained Customer Success- Cross-Department Communication and Always-On Support for All Invoca Team Members- Salesforce Administrator- Member of Invoca Diversity & Inclusion Task Force Committee- SaaS development / management

Santa Barbara, California, Us

- Evaluate and Debug Front End Web Development (HTML, CSS, JavaScript)- Create, Test, and Validate Complex Technical Solutions Using JavaScript- Setup and Manage Various Data Delivery Methods Using APIs, Webhooks, FTP, etc.- Work Directly with Major Clients to Scope Technical Solutions to Increase Value of our Technology- Develop Solutions for Improved Closed-Loop Attribution, Taking Robust Offline Call Data and Applying it Online Marketing Data for Greater and More Actionable Insights- Conduct Trainings on Complex Products and Features of Invoca Technology- Direct Integrations with Complex Systems Across the MarTech / AdTech Landscape (Google 360, Adobe, Salesforce, Bing, Kenshoo, Amazon, Five9, etc.)- Product Manage (Agile, LEAN) Technical Scoping and Execution of Complex Solutions from Start to Finish, Ultimately Validating Success Directly with Client Partners- Work with Customers' Business, Marketing, and Engineering Departments to Translate Business Objectives into Technical Project Plans, Gathering Critical Details Including Resource Requirements, Dependencies, and Timelines.- Lead and Manage a Portfolio of Technical Customer Projects to Ensure Successful End-to-End Delivery of Product Expansion, Technical Feasibility, Migrations, Deployments, and Custom Configurations- Draft Technical Project Instructions, Project Plans, and Systems Integration-Related Documents and Deliverables- Work Closely with Invoca's Product Team to Continuously Relay Feedback for Improvement on Product Features and Functions, and Ensure Sustained Customer Success- Cross-Department Communication and Always-On Support for All Invoca Team Members- Salesforce Administrator- Member of Invoca Diversity & Inclusion Task Force Committee- SaaS development / management

Oakland, California, Us

- Prospected, analyzed, and modeled potential business partnership opportunities- Scoped client projects and aided in technical implementation of advertising monetization APIs- Managed existing partnerships for retention and growth opportunities- Oversaw account and project management to ensure a quality of service is provided- Built out automated tracking resources in order to monitor day-to-day performance for optimizations- Grew and managed pipeline and presented business partnership opportunities to prospective clients- Carried an aggressive quarterly revenue goal- Managed clients generating collective annual revenue of $50 million+- Developed influencer marketing and social strategies across all major platforms (Facebook, Instagram, Twitter, YouTube, Twitch, etc.)- Setup publication and content distribution through various media channels (Apple News, Flipboard, etc.)- Aligned product initiatives to developing business objectives to establish and create needle-moving partnerships- Mentored several junior staff members- Managed affiliate marketing strategy and commerce content development/execution- Project management and P&L ownership

Oakland, California, Us

- Manage all owned and network publishers for both desktop and mobile- Secure new business partnerships with publishers- Retain and grow existing partnerships through advertising development and optimizations- Analyze performance daily to inform insights and new advertising opportunities (native placements, resizing, relocation, etc.)- Setup and troubleshoot all tag and SDK implementations- Develop daily performance tracking resources with executive summaries for C Level staff- Handle all monthly billing calculations across publishers- Contracted over $40 million in annual new inventory revenue

Oakland, California, Us

- Managed contracts and relationships for all inventory partners (both O&O & 3rd party)- Supported on-boarding and testing for new partner integrations (SDK, VAST/VPAID, custom tags)- Collected, managed, and analyzed all performance data for inventory providers to inform decisions and daily optimizations- Tracked and managed revenue, margin, and payouts for every partner for monthly invoicing - Setup and managed publisher campaigns in a proprietary system and 3rd party systems (Adap.tv, AOL, LiveRail, DFP, AdMob, SpotX, LKQD, TapJoy, TrialPay, Playhaven)- Negotiated partner rates, contracts, and placement integrations – Developed inventory resulting in daily increase of +$100K in ad revenue

London, England, Gb

- Managed and analyzed digital commercial program data for Kimberly-Clark.- Lead business intelligence initiatives for several major products.- Developed and delivered comprehensive digital media reporting on a monthly cadence for 6 brands.- Supported business science and planning initiatives and research.- Member of Mindshare North America's Center of Excellence for Gaming.- Built and maintained aggregation tools for efficient delivery and analysis of data.- Primary tools used: Visokio Omniscope, Microsoft Excel / Access / Powerpoint, Turn (DSP), Google Doubleclick for Advertisers, Pointroll, Nielsen Online Campaign Ratings, Integral Ad Science, Webtrends, and MediaOcean.

Champaign, Il, Us

- Managed 9 states in the Southeast United States.- Prepared travel schedules and arranged 12 annual campus visits to universities and colleges.- Organized, scheduled, and attended trade shows and book fairs nationally.- Engaged in one on one interactions with over 400 higher education faculty annually.- Corporate committee member for Diversity and Inclusion, and Philanthropy.

New York, Ny, Us

- Managed orders for 3 sales offices in California with $5+ million gross annual sales.- Imported, edited, and proofed orders submitted by sales offices.- Organized cable network commercial schedules and maximized revenue potential.- Communicated with all internal and external departments to develop a controlled and efficient work flow.

- Developed social media strategies and online voice for company and clients.- Researched and executed online strategy using various tools (e.g. SEM, analytics, user feedback).- Measured success with Google Analytics, campaign impressions and social network interactions.- Created site maps and analyzed user experiences on our websites.- Worked with large accounts (e.g. Scottrade, Hardee's, Nature's Variety).

Champaign, Il, Us

- Organized and attended promotional events for four different radio stations.- Conducted sales calls with prospective clients daily and wrote copy for radio advertisements.

Alton, Il, Us

- Captured, edited and published video work on a live website.- Oversaw production of media and promotion projects from start to finish.

Bachelor Of Science (B.S.), Advertising

Professional Certificate, Computer Science