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I am a business leader with experience in both corporate, agency, and marketing technology roles. I love solving problems; particularly challenges that present opportunity to create efficiency and drive meaningful incremental revenue growth.As a consultative marketer driving business development, I work with marketing executives to assess capabilities, establish a vision for the future, identify the gaps to realize the vision, and deploy solutions to achieve success.I leverage my experiences in vertical markets (Hospitality & Entertainment, Retail, Financial Services, Automotive, and Healthcare), as well as deep understanding of data management, predictive analytics, machine learning, business intelligence, research and customer experience, and enabling technologies:- Enterprise Suites: Adobe Experience Cloud, Salesforce Marketing Cloud, Oracle Marketing Cloud- Analytics - SAS, R-Studio- Performance Reporting & BI - Tableau, Power BI, Domo- Data Management - Customer Data Platforms, AWS, Snowflake, MS SQL ServerI am motivated to impact business performance, and love working in a results focused innovative environment with dynamic people. My goal is to continue on that path, and advance my career as a consultative leader.Specialties:- Consulting Services- Marketing Strategy & Innovation- Team Leadership- Key Account Management- Business Development- Business Analysis & Performance Optimization- Digital Marketing- Engagement-based Lifecycle Communications (Awareness, Acquisition, Engagement, Retention, Win-Back)
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Enterprise Growth SolutionsMerkleCleveland, Oh, Us
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Vice President Of Enterprise SolutionsMerkle Feb 2022 - PresentColumbia, Md, UsResponsible for originating and closing marketing transformation engagements as part of Merkle’s growth organization. Services engagements span Merkle’s breadth of customer experience, data management, media, analytics, and B2B solutions to support our clients’ transformation agendas by combining data, digital, and organizational agility. Tightly aligned with co-selling/solutioning with enabling technology partners (Adobe, Salesforce, Google, AWS, ActionIQ, Tealium, etc.).
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Sr. Director, Enterprise SolutionsMerkle Apr 2020 - Feb 2022Columbia, Md, UsResponsible for originating and closing significant new business services engagements as part of Merkle’s growth organization. Services engagements span Merkle’s breadth of customer experience, data management, media, analytics, and B2B solutions to support our clients’ transformation agendas by combining data, digital, and organizational agility.Fluent in managing sales opportunity stages, sales operations, developing and managing pipeline, and closing complex multi-faceted pursuits.
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Strategic Alliance Manager, AdobeRr Donnelley Nov 2016 - Apr 2020Chicago, Illinois, UsLead the development and growth of a strategic alliance partnership between RRD Marketing Solutions and Adobe. The services-based alliance is focused on development of solutions that extend Adobe technologies with implementation and integration services, as well as strategic support services to augment client teams. Under my leadership, Precision Dialogue was able to achieve highly regarded, trusted partner status. We grew our capabilities via technical enablement, established best practices and thought leadership, and built strong alliances with sales and solution delivery teams. I have meaningful relationships with senior executives within the partner and product organizations. Specific product focus on Campaign, Analytics, Target, Experience Manager, and emerging Experience Platform (CDP). -
Sr. Director, Marketing Consulting & Go-To-MarketRr Donnelley Nov 2016 - Apr 2020Chicago, Illinois, UsA critical component of RRD Marketing Solutions' Go-To-Market strategy, I lead a consulting practice focused on aligning services solutions against Fortune 500 companies marketing priorities and challenges. This role affords me the opportunity to lead highly talented marketing consultants, solution consultants, solution managers, and strategic alliance managers. I support an enterprise salesforce of 850 reps, and lead client new business engagements with subject matter expertise (including strategy workshops, solution development, etc.).An increasingly important focus for me is aligning business vision and requirements against marketing technologies investments; developing a roadmap for impact through integration. My focus is on delivering leading strategic solutions for our clients across our business units of Data Insights & Customer Engagement, Content & Creative Services, In-Store Experience, and Direct Marketing.
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Director, Account & Business DevelopmentPrecision Dialogue, An Rrd Company Nov 2015 - Oct 2016Westlake, Oh, UsI maintained management of key strategic account relationships, and added responsibilities related to innovation and business development. Specific to key accounts, I was responsible for leading and building account teams, and acted as a subject-matter expert through delivery of consulting to client senior leadership. Additionally, I was accountable for client P&L, relationship building, marketing strategy, campaign development and management, and performance measurement and optimization. With respect to business development, I provided 1:1 sales leadership for Precision Dialogue across Strategy, Information, Insight, Interaction, Marketing Cloud partnerships, and Research & CX. -
Strategic Alliance Manager, AdobePrecision Dialogue, An Rrd Company Nov 2015 - Oct 2016Westlake, Oh, UsLead the development and growth of a strategic alliance partnership between RRD Marketing Solutions and Adobe. The services-based alliance is focused on development of solutions that extend Adobe technologies with implementation and integration services, as well as strategic support services to augment client teams. Under my leadership, Precision Dialogue was able to achieve highly regarded, trusted partner status. We grew our capabilities via technical enablement, established best practices and thought leadership, and built strong alliances with sales and solution delivery teams. I have meaningful relationships with senior executives within the partner and product organizations. Specific product focus on Campaign, Analytics, Target, Experience Manager, and emerging Experience Platform (CDP).
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Account DirectorPrecision Dialogue, An Rrd Company Nov 2011 - Oct 2015Westlake, Oh, UsI was responsible for building leading account teams for brands including Sherwin-Williams, PUMA, PNC, Cub Cadet, Vitamix, Hard Rick Hotels & Casinos, among others. Additionally, I was accountable for client P&L, relationship building, marketing strategy, campaign development and management, and performance measurement and optimization. I managed client relationships at a senior level, and this role required me to develop as a collaborative, results-oriented leader. Specifically, I was charged with deepening and strengthening relationships with clients through strategic insights and guidance - directing and interpreting data analysis to drive business operations recommendations.
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Account SupervisorPrecision Dialogue, An Rrd Company Apr 2008 - Nov 2011Westlake, Oh, UsLeverage data management, analytic consulting, automated marketing, interactive services and direct marketing execution to improve marketing ROI for clients.
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Marketing Program ManagerKeybank Dec 2004 - Mar 2008Cleveland , Ohio, UsLed direct marketing strategy for lifecycle communications supporting the retail bank. Partnered with marketing technologies teams, analytic services teams, line of business marketers, and channel marketers to develop Direct-to-Consumer (D2C) marketing strategies to support new customer acquisition, customer engagement, product teams, and customer retention.Expertise:- IBM Unica- Oracle Responsys- Orcale Server- DB2- SQL Studio -
Senior Systems ProgrammerKeybank Jun 2000 - Nov 2004Cleveland , Ohio, UsSupported development of web-based applications including online banking and investing, new account opening, and key.com. Partnered with usability and research experts, marketing technologies teams, analytic services teams, database marketers, line of business marketers, product teams, and channel marketers.Expertise:- IBM Websphere- HTML/Java- DB2- SQL Studio
Jason Conley Skills
Jason Conley Education Details
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Miami UniversityM.I.S. And Marketing -
Baldwin Wallace UniversityEntrepreneurship
Frequently Asked Questions about Jason Conley
What company does Jason Conley work for?
Jason Conley works for Merkle
What is Jason Conley's role at the current company?
Jason Conley's current role is Enterprise Growth Solutions.
What is Jason Conley's email address?
Jason Conley's email address is co****@****hoo.com
What is Jason Conley's direct phone number?
Jason Conley's direct phone number is +177323*****
What schools did Jason Conley attend?
Jason Conley attended Miami University, Baldwin Wallace University.
What are some of Jason Conley's interests?
Jason Conley has interest in Health.
What skills is Jason Conley known for?
Jason Conley has skills like Marketing Strategy, Account Management, Customer Acquisition, Business Development, Business Analysis, Direct Marketing, Digital Marketing, Database Marketing, New Business Development, Financial Services, Marketing, Strategic Consulting.
Who are Jason Conley's colleagues?
Jason Conley's colleagues are Abdul Basit Mulla, Veronika Legat, Milo Li, Gururaj H., Afcher Khan, Annapurna Indukuri, Yuanfang Yin.
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