Final responsible for marketing, sales and profitability of Personal Health Care in NL, including brands Eucerin, Hansaplast and business development Pharmacy channel. Expert in building high perfoming business plans; focus on sucessfull launches of new products and concepts, smart (online) communicaton, recommendation strategies doctors & skin therapists, effective sales force & strategy. Responsible for a team of 12 people (5 direct reports). Close cooperation with colleagues in France, Belgium & Germany. Member of MMT in NL and MT Pharmacy team France/Benelux. Reporting to Pharmacy Director in France.

Resonsible for Brand, Channel & Communication Strategy Hansaplast. Genrating consumer insights, launching new products, developing activities with close fit to different targetgroups to achieve growth in market share and sales, but also delivering good ROI to be finally one of the most profitable categories in BDF portfolio. Member of 2 internatinal Innovation & Communication teams at HQ.

NIVEA for Men, NIVEA Bathcare, Labello, Eucerin, Hansaplast. Responsible for optimizing visibility and availability assortiment, translating marketing strategy into trade marketing strategy & plan, supporting on content sales strategy customers, developping sales material and argumentations, analysing promotional activities.

Set up new position Sales Controller. Responsible for Customer Account Profitability analyses, European Price Harmonization BDF NL, supporting Internationaal Key Account Management.

Final Resonsible for controlling activities for Tesa business unit. Supporting Marketing Controller on activities for Consumer business Unit; Executing Forecasting and ‘Annual Business Plan’ proces, develop financial base for Annual Marketing Plan, Sales and budget analyses/ reports, monitoring Statement of Income.