Jacqueline Archipow Email and Phone Number
I am an experienced multi-channel Manager delivering commercial results for international brands for over 10 years. My broad cross-functional experience, capacity to identify, develop & execute strategies and ability to build partnerships with my accounts provide me with the foundations to grow any brand. My strengths lie in bringing brands to life in store, having successfully launched many new brands to deliver over and above results, identifying opportunities and developing & executing strategies to capture them and offering new ways of thinking in the accounts I manage. Cross cultural communication skills, having studied and lived in various parts of Europe in Germany, Switzerland and the UK. Fluent in English & German.
Kml Retail Management Services Limited
View- Website:
- kml.net.nz
- Employees:
- 17
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National Account ManagerKml Retail Management Services Limited Mar 2024 - PresentAuckland, New Zealand -
New Zealand ManagerSan Remo Feb 2020 - Mar 2024Auckland, New Zealand -
Key Account Manager Foodstuffs North IslandSan Remo Jul 2018 - Feb 2020Auckland, New ZealandI am directly responsible but not limited to:- Increase profitable sales by continually improving volume and distributions through sustainable strategic promotional plans- Responsible for sales budgets and expenditure for each category with Foodstuffs North Island – Auckland and Wellington. - Profitably increasing category market share in line with company expenditure guidelines- To lead the Account Management function for Foodstuffs North Island (Auckland and Wellington) and ensure that the promotional activity, distribution targets, new lines, marketing activity, trade marketing activity is supported fully in the retailer head office and in close association with the field sales manager for the North Island- PaknSave store JBP negotiations -
Key Account ManagerBendon Group Sep 2017 - Jul 2018New ZealandKey Account Manager - Responsible for Myer Australia, The Warehouse, Foodstuffs.Key Responsibilities include: - Assisting in driving sales and providing national support for our key accounts through data analysis, sales forecasting and tracking and analysing of sales results - Tracking and analysing sales results - Developing customer post seasonal analysis that relates to future stock opportunities- Reporting and analysis that provide insights into customer retail sales, stockholding, weeks of cover, stock turn.- Ensuring that customer reports highlight potential opportunities and brand feedback- Understanding customer demographic and assessment of new opportunities- Online maintenance & support -
Key Account ManagerMattel Asia Pacific Apr 2016 - Aug 2017New ZealandKey Account Manager for Farmers & Whitcoulls. Key Responsibilities included to determine & develop product range strategies in accordance with business strategies. Develop and execute agreed promotional plans in conjunction with relevant in-house functions e.g. marketing, customer marketing and finance. JBP (Joint Business Plan) execution to drive business & retailer goals, strategies and action plans. Maintain customer scan forecast tools (Excel based) and subsequent business outcome reports (JBP). Achieve agreed sales targets by month and by brand, both for mainline and direct import products, within trade spend parameters. Manage available co-op advertising budget (trade spend) Monitor and report actual sales on a monthly basis. Set up and maintain up-to-date sales forecasts regularly. Conduct sales activities to achieve short (monthly, quarterly) and long term (yearly) business objectives which maximize profits and market share. Regularly review sales strategies and objectives. Conduct a regular review of promotional activities. Monitor sales trends, identify and report on opportunities and risks, maximise incremental business. Develop shelf management strategies to improve space allocation, items assortment and product positioning. Ensure speed to market ranging and execute agreed stock on hand targets. -
Key Account RepresentativeMattel Asia Pacific Aug 2013 - Apr 2016New ZealandKey Account Representative Progressive & Foodstuffs. Key Responsibilities: Progressive- Range Build & New Line Submissions WAF/WPF/WNAS- 12 month Promotional Program submissions- CD PMR (Promotions Management System) loading of deals on Progressive internal systems- Negotiation of catalogue spots - Trade spend management- Aztec data. Monitor sales trends to identify growth opportunities. Understand consumer & shopper behavior patterns to influence joint business planning- Planogram. Develop shelf management strategies to product positioningFoodstuffs- North Island & South Island negotiations with 2 different buyers- Range Build & New Line Submissions- Promotional Program submissions- Catalogue spots- Trade spend management- Field management
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Vendor Mng InventorMattel Apr 2012 - Jun 2013Sydney, AustraliaVMI (Vendor Mng Inventor) for Mattel Ltd, Australia based at BigW Head Office in Sydney. My key responsibilities included ensuring alignment of brand & product initiatives to customer and consumer. Maintaining Mattel branded online pages on the BigW website. Planning and organising branded POS, catalogue pages with FP message, writing in-store communications & bulletins. Co-ordinate buyers from departments to bring together branded cross category sales opportunities (licensing). Working on WW SFR system (similar to SAP) raising New Line Key Codes, place opening orders, buyer orders, review store SOH & Forecasts. POG submissions for key events – School holidays, Christmas, other including Easter & Halloween
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Trade Marketing & Field ManagerMattel Asia Pacific Apr 2006 - Jul 2010New Zealand- Management of NZ field team and in store POS creation & development. NZ budget & agency management. - Execution and delivery of in-store display and merchandising strategies- Coordinating between retailers, 3rd party vendors and various internal teams to ensure project deadlines are met- Assisting with the development and delivery of sales & marketing strategies into retail stores- Coordinating retail layouts and in store displays ensuring best branding strategies are met- Meeting any training needs for staff and retailers for installation and maintenance of shop display- Maintaining in store display after roll out. -
Brand ManagerMattel Uk Limited May 2004 - Dec 2006United KingdomDevelopment of custom brand management plans. Agency management. Trade show management. Planning and execution of promotional programs. In store activation's. Reporting on campaign effectiveness, feedback to team for evaluation.
Jacqueline Archipow Education Details
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Bachelor Of Management Studies Marketing And Economics
Frequently Asked Questions about Jacqueline Archipow
What company does Jacqueline Archipow work for?
Jacqueline Archipow works for Kml Retail Management Services Limited
What is Jacqueline Archipow's role at the current company?
Jacqueline Archipow's current role is National Account Manager.
What schools did Jacqueline Archipow attend?
Jacqueline Archipow attended The University Of Waikato.
Who are Jacqueline Archipow's colleagues?
Jacqueline Archipow's colleagues are Phillippa Amon, Rebecca Davidson, Stanley Kumar, Mary-Lou Macdonald, Jason Ross, Judy Shutt, Joni Lasenby.
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