Marketing And Partnerships Manager
CurrentDeliberate campaign ideas and actualise through planned processes. Oversee all aspects of digital marketing - including but not limited to content and promotion strategy on all social media platforms (Facebook and Instagram) and paid social media campaigns advertising. A/B testing of creative and content for better ROI from ads campaigns. Tracking and analysis of Google Analytics marketing funnel throughout the website's page to checkout page (conversions), bounce rates, users, keywords etc. Build interpersonal partnership relations and collaborate and coordinate on all online and offline channels for branding and promotions.Conceptualized and revamped the e-commerce website (enhancing user experience) through wordpress and woo-commerceWebsite marketing activities including referral discounts, chat bots, content marketing and retention.Team Lead on opening a retail store from coordination of interior design to products selection and all marketing strategy both online and offline.