Jacqueline Rodriguez Email & Phone Number

Miami, Florida, United States

I work hand-in-hand with the Advertising sales team to drive branded content and media revenue growth for Univision.My responsibilities include:• Collaborating with sales, production, paid social, linear, digital and editorial teams on a daily basis nurturing relationships with key stakeholders across divisional platforms, weaving together cohesive multi-touch point offerings• Led multicultural 360 marketing campaigns for brands in the sectors of travel, CPG Beauty, CPG Personal Care, Pet Retail, CPG Food and more. • Driving incremental revenue by orchestrating internal and external marketing programs, showcasing a commitment to excellence.• Playing a pivotal role in pre-sales activities, from compelling presentations to strategic timeline creation and creative direction.• Championing the development of ideation outlines and marketing proposals, with direct involvement in client meetings.• Serving as a key representative in brainstorming sessions, strategically assessing client RFPs and optimizing content distribution opportunities.• Crafting bilingual social media calendars and compelling copy, adding a unique touch to content strategy.• Ensuring impactful storytelling in presentations by collaborating with graphic artists and internal sources.• Leveraging digital, social and linear data and insights to construct a dynamic content strategy in collaboration with the social advertising team.• Packaging and pricing innovative digital/social branded content solutions, delivering comprehensive post-campaign recap reports.• Providing guidance and oversight in transitioning creative concepts to production teams, ensuring flawless campaign execution.

◦ Founded and developed mobile spray tanning beauty business that has acquired loyal customer base all throughout South Florida◦ Coordinate influencer campaigns that has cultivated an Instagram following growth rate 123% within a 6 month period ◦ Developed and executed social media marketing strategies that includes content curation, digital advertising and influencer partnerships◦ Manage and exceed customer experience initiatives through CRM ◦ Coordinate campaign strategies for social media promotion to acquire target demographic

•Manage the presence of global beauty brand, Motives Cosmetics on social networking sites, including but not limited to, TikTok, Facebook, Twitter, Pinterest and Instagram •Collaborate with team members on monthly editorial calendar; contributes to blog 4-5 times/week• Create weekly content schedules for Market America social media channels: Facebook, Twitter, Instagram, Google+ & LinkedIn, and Pinterest• Co-lead influencer marketing efforts •Monitor effectiveness benchmarks for measuring the impact of social media programs. Analyze, review and report on effectiveness of campaigns to maximize results.•Utilize good judgment in safeguarding the company image in responses and outreach in all social media outreach.•Develop copy for all advertising needs to effectively present products and brand.•Write effectively for Search Engine Optimization (SEO) to increase organic search engine rankings, drive traffic, lift brand awareness and grow sales•Create original content suitable for social networking and digital media trends to drive traffic to websites.•Produce relevant and useful branded content across online and offline channels to ensure consistency and relevancy.•Draft original web-based copy for a consumer audience to incorporate creativity and increase usability.•Collaborate with designers, product managers, and executives from concept through execution•Participate in the creative to effectively develop of online campaigns.•Remain abreast of current events and trends in the media industry to maintain competitive edge.•Generate fresh copy to effectively maintain each brand's unique voice and clearly differentiates company products from competitors’ products

Miami, Florida, United States

As a Digital Marketing Manager, I help businesses reach marketing objectives pertaining to social media marketing and overall digital presence. Work scope includes but is not limitied to: - Lead and create email marketing campaigns- Create social media content calendar and execute designs using creative software including Adobe Creative Cloud- Run focused Google Ads and report on analytics- Community management with a focus on Instagram and Facebook - Consult on website design, overall marketing strategy and designs of both digital and physical marketing materialsPast clientele: - Festive Gal - E-commerce party store- JRG Construction Group - Benvenuto Restaurant and Events Venue- Bonjour Vietnam - Vietnamese Restaurant- Show Glow Tans - Mobile Spray Tanning Service

Miami, Florida

◦ Create, curate, manage and publish all content (visuals and messaging) for local, national and international clients across the platforms Facebook, Instagram, LinkedIn and Twitter◦ As the company’s primary social media marketing manager, I expanded the start-up’s social media client base by 66% in an 8-month period◦ Strategize and implement social media plan to align with client specific business marketing goals◦ Design and build client proposals, ROI/KPI reports, and promotional event invitations/flyers◦ Coordinate and manage social media campaigns including giveaways and digital advertisements ◦ Travel on behalf of the company to run coverage of events via social media◦ Build and maintain media/influencer relationships

◦ Managed company calendar and oversee all office operations ◦ Served as co-event coordinator to execute corporate events for our tech and finance clients◦ Created and developed public relations editorial calendar ◦ Designed client proposals and social media assets using tools within Adobe Creative Cloud◦ Assist the Director of Accounts on PR media outreach and influencer campaigns◦ Organize and maintain all digital client files◦ Create, curate, manage and publish content (visuals and messaging) for the company and client's personal social media pages

Miami/Fort Lauderdale Area

◦ Manage social media through creation of sale campaigns, contest giveaways and audience engagement ◦ Create visual content including coordinating photoshoots, designing graphics and collecting user generated images ◦ Run paid digital ads on Facebook and Instagram ◦ Collaborate with local influencers to increase brand

Miami/Fort Lauderdale Area

This is an internship style position as a part of the organization with a focus on Media, Video Production and Social Media. As the Multimedia Coordinator, my responsibilities include: ◦ Content creation and social media account management for the organization's Instagram & Facebook ◦ Work with web developer to keep website up to date◦ Schedule Video/Photo Shoots to gather Video/Photo Content◦ Coordinate and co-produce promotional recruitment videos

Miami/Fort Lauderdale Area

◦ Assist in all aspects of business; Admissions, Sales, Marketing, Course Assistance, Alumni Experience Coordinating◦ Book & Manage Alumni/Student Talent for inquiring clients such as Miami Swim Week & Palm Beach Fashion Week◦ Assist in Sales & Admissions through booking and performing school tours and follow up through Salesforce CRM system.◦ Increased media traffic flow while working with Social Media Strategist through creative content creation

Coral Gables, Fl

Kelly Saks is the owner of Kelly's Kloset, a modern woman's musings on fashion, beauty, travel, and the pursuit of style. Kelly Saks is a personal stylist and influencer based out of Miami.◦ Support execution of social media branded content◦ Coordinate photoshoots and assist on set of campaign productions◦ Organize public relations and inventory database

As a Vacation Planner in Walt Disney World, my responsibilities not only include communicating all park/pricing/ticket information to guests effectively but also, doing so with intention to find the right fit vacation plan for his or her needs. ◦ Use Selling Relationship Magic technique to communicate ticketing options to guests effectively◦ Computer proficiency and the ability to learn/master complex ticketing systems◦ Maintain positive relations with leaders (managers) and guests◦ Participate in various trainings that teach positive guest interactions, sales techniques, and maintaining the magic through my role◦ Use cognitive skills to ensure that all options are presented to guests and that they have the necessary knowledge to choose the right vacation package

Office Of Orientation And Parent Programs

I was part of a creative team that met task deadlines and managed 1,000+ incoming college students over the course of the summer to ensure that they may make the most of their professional and college careers.◦ Create and facilitate a 3 day orientation program to introduce the University to incoming students◦ Not only have excellent team skills but help others develop those skill through team building exercises◦ Manage over 1000 students in groups of 10-20 students in a 3 day camp setting◦ Use creativity to solve problems and be a mentor to those in my group ◦

Miami/Fort Lauderdale Area

As a School Skills Instructor my role entailed:◦ Lead school skills division and manage classes of kids ages 2-5 years old.◦ Report and maintain constant communication with parents on performance/improvements of his or her child.

Miami/Fort Lauderdale Area

Deadline oriented sales and marketing position given to a selected few that required the following:◦ Maintaining social media outlets by scheduling marketing content strategically ◦ Meeting monthly sales goals◦ Host unique events and use product incentives to promote the product

Master Of Business Administration - Mba, 1St Year

Bachelor Of Science - Bs, Communications

Activities and Societies: Delta Phi Epsilon Sorority, The Ability Experience, Cystic Fibrosis FoundationI have taken pride in my.