Jacqueline Visser Email & Phone Number

• Manages all aspects of social media presence including creating all content, consistently scheduling all content, and analyzing social media performance.
• Increased website clicks by 7%, increased 50 likes per photo, increased followers by 5%, and increased profile visits by 5%.
• Creates engaging content for text-vites and email marketing campaigns to promote sales and events.
• Responsible for making decisions related to stocking, pricing and presenting goods in store.
• Analyze sales and inventory data to determine consumer preferences and to assist the owner in deciding which items to put on sale.
• Plan product displays that will attract the attention of the customers and entice them to buy products.

San Juan Capistrano, California

• Generates revenue and conducts administrative procedures.
• Supports and drives all events to generate revenue for program costs, horse care, and rider financial aid.
• Regularly corresponds with vendors, staff, committee members, and volunteers to delegate event responsibilities to ensure the event effectively operates and is successful.
• Regularly utilizes Sales Force, Raiser’s Edge, Auction tracker, and Microsoft Office for administrative procedures.
• Inputs event auction donations, clients, volunteers, and committee member information into Sales Force, Raiser’s Edge, and Auction Tracker to generate thank you letters and organize event reports.
• Runs reports and agendas for development meetings to review annual campaign profits and planning.

Newport Beach, California

• Efficiently problem solved and followed up to promote dependability and trust with sales team, management, and executive team.
• Provided a strong leadership presence, and effectively delegated to increase productivity.
• Collaborated with public relations team on event details including merchandise selection, visuals, RSVPs, seating arrangement, and customer gifts.
• Created engaging content with compelling language and quality images for text-vites and email marketing campaigns to promote department events.
• Utilized the Neiman Marcus iSell app to manage customer contact, purchase history, sales numbers, marketing directives, and visual signage requirements.
• Completed the buys for top vendors in the fine apparel department, such as Chanel, Brunello Cucinelli, Akris, and Escada.

San Marcos, California

• Head instructor at a World and National ranked Arabian Show Horse facility with over 100 horses.
• Responsible for ensuring overall health of both program horses and riders.
• Conducted various lessons such as lunge lessons, private, group, and pattern lessons.
• Educated riders on proper form, ring etiquette, sportsmanship, and showmanship.
• Traveled to rider’s homes to privately coach them after school hours.
• Riders went on to be World and National titled in October and November 2015.

Louisville, Kentucky

• Managed social media platforms and e-commerce sites from conception to execution.
• Managed ADASA.com website inventory, produced innovative images, and imputed inventory descriptions into Microsoft Excel sheets.
• Weekly Strategic planning with owners to coordinate social media and email marketing content with local events in mind.
• Launched and maintained original content for social media platforms, such as Facebook, Instagram, Twitter, and Pinterest.
• Created engaging online content that enticed customers and increased online and in-store sales.
• Styled countless clients for both the Kentucky Derby and local horse racing events.

Louisville, Kentucky Area

• Managed and produced original content for social media accounts, e-marketing, and print copy.
• Produced original and on-brand content with eye catching images and compelling language.
• Strategically planned content development and delivery to increase brand awareness.
• Increased fashion and lifestyle advertisement sales by 95%.
• Worked with international and cross-functional teams, including design, marketing, and sales teams to ensure deadlines were met.
• Produced clear and concise copy, and delivered a consistent on-brand voice.

Emphasis in Communications and Media Analysis

St. Louis, Missouri

• Writer for the oldest and longest running show horse magazine in the United States.
• Produced reliable content that engaged readers and advertisers.
• Revised, edited, and proofread content as needed or directed by clients.
• Produced creative and impactful article featuring the industry’s top competitors and professionals.
• Created catchy headlines, sub-headlines, and photo captions.
• Designed aesthetically pleasing layouts for articles and advertisements published.